Archive: May 2002

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Media Insight: SkyGuide GO

May 20th, 2002 by

American Express Publishing 1120 Avenue of the Americas 9th Floor New York, NY 10036 fax: 212/536-2020 http://www.skyguide.net American Express Publishing already has a hold on the most affluent business travelers in America with its SkyGuide… Continued

Media Moves

May 20th, 2002 by

National News: Robin Sayers, senior editor of InStyle, moves from the West Coast bureau to the New York office. Sayers’ focus is on trend reporting, celebrity interviews and feature editing. Send releases to Time &… Continued

Strategy of the Week

May 20th, 2002 by

Creating a powerful online news room that elevates your credibility with the press is no easy task, especially when you must rely on your IT department to ensure the site stays fresh and includes all… Continued

A Little Too Politically Incorrect

May 20th, 2002 by

Proving that all press is not good press, ABC is canceling Bill Maher’s “Politically Incorrect” after the show failed to recover from the firestorm of negative media surrounding Maher’s comments about the terrorist attacks on… Continued

Book Reviews Go Virtual

May 20th, 2002 by

Major papers (including The New York Times, The Boston Globe and The Philadelphia Inquirer) have slashed their book reviews recently, making pitching a book tougher than ever. But according to an article from Wired News… Continued

Full Coverage for Full-Figures

May 20th, 2002 by

Grace magazine launches this month with news and information on everything from fashion to beauty to travel for the full-figured woman (size 12 and above). The magazine, whose editorial staff primarily hails from defunct full-figure… Continued

eWEEK Launches Editorial Redesign

May 20th, 2002 by

eWEEK unveiled a new design with the May 6 issue, including a refreshed news section with more room for breaking news and a boost to its Labs-Based product testing coverage. Also revised were: By the… Continued

Another Fold Narrows Tech Trades

May 20th, 2002 by

Smart Business bites the dust with the June issue, due to the dotcom fallout and weakened b-to-b ad pages, according to Ziff Davis officials. The fold once again narrows high- tech PR pros’ options for… Continued

This Just In…

May 20th, 2002 by

Richard Armstrong, retired president of the Public Affairs Council, passed away this month. The Washington Post reports Armstrong died of a self-inflicted gunshot wound. Armstrong led the Council for 30 years and is widely recognized… Continued

Sizing Up Agencies: Pros and Cons of Working with Small vs. Large PR Firms

May 20th, 2002 by

Part One of Two It’s been a volatile year for PR agencies, from one-person boutiques to the largest global firms. Agency execs at firms of every size are scrambling to build new business – and… Continued