Archive: May 2002

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Media Insight: "Wake Up Call"

May 13th, 2002 by

CNBC 2200 Fletcher Ave. Ft. Lee, NJ 07024 201/585-2622 [email protected] The corporate elite and deep-pocketed of America get their “Wake Up Call” every weekday from 5 a.m. to 7 a.m. “Wake Up Call” on CNBC… Continued

Media Moves

May 13th, 2002 by

National News: Religion News Service, a secular news service devoted to unbiased coverage of religion and ethics, adds a correspondent covering Judaism and Islam. Holly Lebowitz Rossi can be reached at 202/463-8777. Business/Financial: Forbes.com launches… Continued

Christmas in May

May 13th, 2002 by

It’s the holiday season again – at least for PR pros. The time to pitch that perfect holiday gift has arrived, and the fourth edition of The Gift List is now available to provide contact… Continued

The ABCs of Circulation

May 13th, 2002 by

Want your story in the top papers? The media list was a little unclear this month when the Audit Bureau of Circulation (ABC) released its report for the six months ended March 31 – and… Continued

Fine Living Meets The Journal

May 13th, 2002 by

The deepest-pocketed Wall Street Journal devotees are in for a treat this fall. Scripps’ new network, Fine Living, will air a one-hour television special inspired by the content in The Journal’s Weekend Journal section. The… Continued

Growing SEED

May 13th, 2002 by

Recently launched science title SEED is getting plenty of press for its unique approach to covering all things scientific: The magazine focuses on what it calls “the new face of science,” meaning news that redefines… Continued

O’Reilly vs. Limbaugh

May 13th, 2002 by

Ironic, isn’t it, that in an age of digital delivery and Web-based media, one of the most intriguing media stories of the day comes to us from the radio? Fox News, which plans to move… Continued

This Just In…

May 13th, 2002 by

Nancy Goldfarb becomes director of PR for Unilever United States, responsible for coporate PR and media relations. Goldfarb comes to Unilever from her role as director of corporate affairs for Bristol-Myers Squibb Co. Find out… Continued

Team Buy-In Key to Internal Comms Success

May 13th, 2002 by

Before Perry Yeatman joined consumer-products giant Unilever as VP of corporate affairs 18 months ago, internal communications lay solidly within the realm of the human resources shop. In her newly-created position, however, Yeatman is responsible… Continued

Reap What You Sow With Trade Associations For Better PR

May 13th, 2002 by

More than one corporate PR practitioner has been known to complain, “We’re just not getting the publicity we should out of our industry trade association.” Regardless of the industry, the story remains relatively unchanged: Your… Continued