Archive: March 2000

Seventeen Magazine (http://www.seventeen.com) As long as you don’t contribute to the mountain of pitches Seventeen Magazine gets about eating disorders, the editors are eager to consider your teen-focused health information. The magazine, with a circulation… Continued

Marketing Specialist Mercy Medical Center, a 350-bed regional referral center located in North Central Iowa, is currently seeking a Marketing Specialist to join our Marketing and Public Affairs Department. This individual will support the development… Continued

HBO is promoting a refreshing image of cancer that should benefit cancer treatment centers. Next month, the cable channel will air “Cancer: Evolution to Revolution,” which will help viewers look at the disease in a… Continued

After receiving weekly inquiries about a false email that claims antiperspirants cause breast cancer, a Web site specializing in breast health is using its Internet muscle to squash the persistent online rumor. Earlier this month,… Continued

Few crises test the strategic endurance of a communications department the way an impending hospital closure does. But maintaining credibility throughout the closure process is critical for health systems with multiple facilities. Flawed management decisions,… Continued

A Case of Foresight In April of 1999, transit workers with the Toronto Transit Commission (TTC) began hinting they might strike, foreshadowing a major inconvenience for commuters. GO Transit, a municipally funded regional commuter train… Continued

633 S. Federal Hwy., 4th floor Ft. Lauderdale, FL 33301 The one-dimensional image of the neighborhood pharmacist who only fills prescriptions is fast being replaced by comprehensive resources of healthcare information for millions of pharmaceutical… Continued

Ellen Ullman leaves Family PC to join Working Woman as technology editor. [email protected]. Until her replacement is hired at Family PC, send all education, travel, health & beauty, shopping, food, and entertainment pitches to Executive… Continued

Gray Skies Clear Up. Matt Thurber, editor of Aviation Maintenance magazine (a PR NEWS sister pub), recaps a presentation he made recently to the Women in Aviation International Association on “How to Get Your Name… Continued

If You Build It…Miami-based Ideas Publishing Group and Condé Nast are hoping readers will come to embrace their ninth Spanish-language joint venture, Architectural Digest En Espanol. The new monthly title is scheduled to hit newsstands… Continued