Archive: November 1998

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Media Insight

November 23rd, 1998 by

International Herald Tribune 181, Avenue Charles de Gaulle, 92521 Neuilly Cedex, France The Parisian stereotype of snobbery apparently hasn’t rubbed off on the U.S. bureaus of this international daily paper. We thought we’d have to… Continued

Media Bites

November 23rd, 1998 by

The Skinny On Getting Placement for Your Organization No deals with CBNC’s Power Lunch if you don’t know the players. You’ll need to go behind-the-scenes to pitch the business news program, "Power Lunch," covering influential… Continued

Media Insight

November 23rd, 1998 by

Fast Company Magazine 77 North Washington St. 3rd Floor Boston, MA 02114-1927 This magazine for the new economy and workplace truly is the "new world of business," as contact with the staff is entirely by… Continued

Our Mini Guide To Media Relations Software

November 23rd, 1998 by

Bacon’s Software: MediaSource System Requirements: Windows 95 on Pentium (minimum); Mac, PowerPC, or System 7. Functions: Media list compilation; contact management, ability to build and maintain histories and notes, schedule activities; clip analysis with more… Continued

A Snapshot of One Firm’s Media Relations

November 23rd, 1998 by

If you’re in PR, media relations is one of the most important skills you need to have. Many Fortune 500s, even if they handle most of their communications in house, outsource media relations functions. Vollmer… Continued

Media Relations Software Platform for Growth

November 23rd, 1998 by

Next month, Capitol Hill Software of Lanham, Md., launches Version 3.0 of its PRoffice, with the upgrade rolling out to about 150 customers in the U.S. The upgrade includes online publications, including e-zines – a… Continued

An Unlikely Union Between Law & PR Provides Textbook Lessons in Communications

November 23rd, 1998 by

Maneuvering well through Washington, D.C. is no easy feat, but Richard Levick has carved out a spot in the nation’s capital and in the global community with a unique twist on the art of PR.… Continued

JobTracker

November 23rd, 1998 by

Public Affairs Specialist/$47,006-$61,090 (GS-12) The U.S. Department of Agriculture’s Animal and Plant Health Inspection Service in Riverdale, MD, is recruiting for a public affairs specialist (vacancy#24-52-098, which closes on 12/18/98) at the GS-12 level. The… Continued

Industry News

November 23rd, 1998 by

McCurry MD of New Venture Former White House Press Secretary Mike McCurry is managing director of a new venture, The Public Strategies Group, the brainchild of government affairs and lobbying firm Public Strategies, Washington, D.C.,… Continued

Trends & Ideas

November 23rd, 1998 by

Inside Media Relations Blacks Trust Black-Owned Media Most, Study Says African Americans turn to local TV news as their most frequent information source, but it’s the black press they trust most to provide reliable consumer… Continued