Archive: November 1998

Ensuring that its employees could easily locate information system-wide was one of the biggest challenges that Fannie Mae faced when it created its award-winning Intranet site. The Washington, D.C.-based mortgage financing company wanted its Home… Continued

November 12-13 "The 1998 Corporate Image Conference: Building the Future of Your Image, Brands and Reputation," The Conference Board, London, 44/0/ 171-839-3344. November 17 "Who’s Winning on the Internet and How: Business Strategies for Reducing… Continued

What’s Happening On the Web If a new study holds true, the Internet will soon become a font of IR information for Canadian shareholders – just as analysts and visionaries have said predicted in the… Continued

The skinny on getting placement for your organization CIO Business Magazine 92 Old Connecticut Path P.O. Box 9208 Framingham, Mass. 01701-9208 Fax: 508/872-0618 Don’t pitch new product announcements or late-breaking news. The editorial informs CEOs… Continued

Modern Healthcare 740 N. Rush St. Chicago, IL 60611 "This is a news-driven publication," says Editor Neil McLaughlin. His theory is that news is news and no pitches are needed. Sound discouraging? Don’t be dismayed.… Continued

This new column, Upfront, will be written by Senior Editor Debra Zimmerman Murphey and appear monthly on page 2. If you have an idea for a column or an issue you would like us to… Continued

PR firms that want to expand their business into an emerging market better realize – it’s not your father’s Oldsmobile. It may not even be your older brother’s model. "The Growing Role of PR in… Continued

Public Relations Strong writer, publicist skills, recent experience. Send or fax samples to Attn: Public Relations, Pres., BN Group, 13 Emery Ave., Randolph, N.J. 07869 or Fax 973/366-5667. Public Relations Professionals The American Bar Association… Continued

The hype surrounding Y2K is clearing a path for communicators to educate key audiences about the critical issues and be a source of checks-and-balances, ensuring that companies and organizations are minding their infrastructure Ps and… Continued