[VIDEO] PRNEWS Live: Developing a Better Relationship between CEOs and PR Team

Greg Galant, CEO of Muck Rack appears on PRNEWS Live to talk about the relationship between CEOS and PR

Join us for a discussion about building the bridge between CEOs and PR strategy with Greg Galant, cofounder and CEO of Muck Rack.

Earned media (including PR) is essential to trust, credibility and it’s cost effective. If you’re not investing in PR you’re leaving money on the table.

In this LinkedIn Live we talk about building up that relationship with leadership, helping them to understand not only the difference between PR and marketing, but how to develop a direct line to leadership to provide regular updates on communications progress and results.

View our complete library of PRNEWS Live episodes here.