Top Women in Healthcare Communications See Data as a Tool to Boost Industry’s Storytelling

There are few topics that touch more people than healthcare. For the broader public, healthcare often is equated with costs. Fair enough: American healthcare spending as a percentage of Gross Domestic Product is larger than all other countries, save Germany and Russia.

In the U.S., spending on healthcare is measured in trillions (see graphic for 2017 figures). We have only preliminary estimates for U.S. healthcare spending for 2018, but the figure of $3.65 trillion is about equal to the economies of Canada and Spain combined. If that figure holds, it would represent a rise of about 4.4 percent over 2017, which is faster than the economy grew.