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Witherspoon & Associates, Fort Worth, Texas, is marking its fiftieth anniversary. Founded in 1946 as a PR firm, the company since has added advertising and marketing services. (Witherspoon, 817/335- 1373)

Decreasing federal budgets and a push for deregulation are leading to expanding influence of state legislatures. This, in turn, is leading to increased focus on state government relations activities by corporations. Given the increasing importance… Continued

Omnicom Group Inc., the parent company of PR firm Porter/Novelli, purchased a 20-percent stake in high-tech PR firm A Plus Group, London. A Plus will oversee Omnicom’s high-tech PR practice in Europe, working closely with… Continued

Firm Enters Interactive Fray Hadeler Sullivan Ewing (HSE), Dallas, Texas, formed an interactive division–One Zero Interactive. Jesse Collard of Dallas ad agency the Richards Group’s Click Here Division joins Hadeler as director of the new… Continued

Robinson, Lerer To Exit Bozell Ken Lerer, Linda Robinson and Ken Montgomery–three of the top executives of the Sawyer Miller/Robinson Lerer Montgomery Group, New York–are leaving the firm. Confirming a May 3 report in The… Continued

Change is a touchy subject within a company–but is required if companies are to prosper as markets and technologies change. So how should companies tackle communicating change to front-line employees, especially when the future of… Continued

Almost 90 percent of the advertising agencies responding to a recent survey by the American Association of Advertising Agencies (4As) said they use interactive media in some way. About three out of four responding agencies… Continued

The Weber Group , Cambridge, Mass., hired James Finlaw as senior vice president. He was a director at Cunningham Communications, Cambridge. Lisa Lindgren was appointed director of the San Diego HyperMedia Center, a unit of… Continued

With tight budgets and pressure from management to show results, more and more organizations are putting their promotional dollars behind direct marketing. The sophistication of databases and expanding number of channels through broadcast, cable TV,… Continued

H&K’s Berard to Fleishman John Berard, executive managing director and head of the advanced technology unit at Hill and Knowlton’s New York office, is joining Fleishman-Hillard as general manager of the firm’s San Francisco office.… Continued