AP Headquarters: 50 Rockefeller Plaza, New York, N.Y. 10020 Editor’s Note: Millions of people worldwide find out about the news via the Associated Press, which feeds copy and pictures to a plethora of media houses… Continued
Uncategorized
Attention All PR News Readers:
December 15th, 1997 by PRNEWSNew Workshop Designed To Alleviate Your Crisis Concerns PR NEWS Seminarsc is hosting a one-day Advanced Crisis Management Workshop on Feb. 17 at the Sheraton Washington in D.C. More than 15 industry leaders will offer… Continued
Despite TWA Hearings, Co. Continues to Focus on Investors
December 15th, 1997 by PRNEWSThe crash of TWA Flight 800 has become a case study in crisis communications gone very flat. But the controversy more pointedly illustrates that surviving a crisis requires surveying the status of your company long… Continued
Burson-Marsteller Dismisses CFO of Asia-Pacific Region
December 15th, 1997 by PRNEWSInternal Memo Points To Improprieties For the first time in Burson-Marsteller’s 44-year history, the PR powerhouse has let go of one of its regional chief financial officers for inflating by several million dollars operating profit… Continued
Special Report: 1997 Salary Survey & Exclusive Guide To Executive Recruiters
December 11th, 1997 by PRNEWSHealthcare PR & Marketing News’s salary survey findings reflect the industry’s continued evolution toward consolidation. Traditional distinctions between provider and insurers are becoming blurred and job titles and career opportunity continue to reflect the emergence… Continued
Calendar
December 11th, 1997 by PRNEWSJanuary 12-14 Integrated Healthcare Symposium’s Governing Integrated Healthcare Systems. Naples, Fla. 909/336-1567. January 22 Medical Marketing Association’s Regional Conference. Cambridge, Mass. 415/764-4807. March 29-April 1 The Alliance for Healthcare Strategy and Marketing’s 1998 Annual Conference.… Continued
The News Monitor
December 11th, 1997 by PRNEWSHealthcare Initiatives Providers Launch ‘Boston Tea Party’ Protest More than 1,000 healthcare professionals tossed bags of phony money and corporate annual reports into the Boston Harbor last week to protest what they deem to be… Continued
Web Site Targets Dual Audience with Candid ‘Quality’ Content
December 11th, 1997 by PRNEWSLaunching a Web site that could wire two audiences on opposite sides of the healthcare spectrum – consumers and medical professionals throughout New York state – was the charge of Ipro, an independent, not-for-profit medical… Continued
How To Seize the PR Moment at Medical Meetings
December 11th, 1997 by PRNEWSA 12-Month Countdown to Igniting an Exciting Trade Show Campaign Opportunity doesn’t "knock" at medical meetings for healthcare PR – it bangs you over the head and yells, "Come and get it!" Top media, influential… Continued
On the Pulse: Trends and Surveys in the Healthcare Industry
December 11th, 1997 by PRNEWSPreventive Healthcare Uninsured Women Get Cancer Screening Due to a far-reaching collaboration among 40 healthcare agencies in New York, uninsured women are reaping the benefits of early intervention treatments for breast and cervical cancer screenings.… Continued