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How Communicators Find Success With Podcasts

February 27th, 2024 by

With podcast listeners trending upward year-over-year, it only makes sense for communicators to look to this medium to push a new product or score an informational interview depending on the audience. 

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Creating an Effective Press Kit: Key Components

November 10th, 2023 by

A ‘how to’ on creating a press kit that can impress editors and journalists.

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How Should Communicators Use ChatGPT?

January 25th, 2023 by

ChatGPT may work well for organizations without the resources for a communication department. However, the technology’s advantages remain debatable. For now.

Virtual Influencers Offer Advantages, but They’re Not Plug ‘n’ Play

August 3rd, 2022 by

AI-enabled virtual influencers should offer brands better safety and targeting abilities. Yet, in the metaverse, ‘life’ isn’t always simple.