PR Insiders

PR Insider: At the Intersection of PR and Fiction

June 19th, 2014 by

Here’s how one nonprofit organization was able to take advantage of a media placement on a popular national television show to connect with new audiences.

PR Insider: The Potential Pitfalls of TV Placements

June 16th, 2014 by

Landing a TV placement for your client is just the beginning. There are a number of questions to be answered and issues to address in order to get the best results.

PR Insider: Your Wikipedia To-Do List

June 12th, 2014 by

A recent joint statement released by public relations agencies and Wikipedia volunteers may pave the way for an improved Wikipedia-PR relationship.

9 Social Media Tips that You Can’t Afford to Overlook

June 9th, 2014 by

If you weren’t at the PR News Social Media Summit last week, I forgive you. But really, you should try to attend an upcoming conference of ours because you are going to pick up a lot of unique, sound and creative tactics and strategies  – what we like to call “stealable ideas” – that will […]

9 Social Media Tips that You Can’t Afford to Overlook

June 9th, 2014 by

If you weren’t at the PR News Social Media Summit last week, I forgive you. But really, you should try to attend an upcoming conference of ours because you are going to pick up a… Continued

The Yin and Yang of Social Media

June 5th, 2014 by

I love Yelp. Not because I’m a foodie or a big restaurant goer, but for its reviews. Whatever the establishment—whether it’s a new Bobby Flay creation or garden-variety diner—you can easily find wildly divergent views of the same restaurant, which makes for some entertaining reading. For one person, the meal is so deliciously good that […]

Business Conversations That Make Me Lose Sleep

May 30th, 2014 by

Which workplace exchanges do you find to be most difficult? For most people, they’re centered on two things: Personnel and performance. Both of these things straddle the worlds of internal communications and HR, and both are also general managerial challenges. I recently read an interesting column in Business Insider about the toughest conversations you can […]

Business Conversations That Make Me Lose Sleep

May 30th, 2014 by

Which workplace exchanges do you find to be most difficult? For most people, they’re centered on two things: Personnel and performance. Both of these things straddle the worlds of internal communications and HR, and both… Continued

PR Insider: Hey Marketing, Let’s Catch Up

May 29th, 2014 by

The majority of marketers have not caught up with how women live today. A recent study by DeVries Global offers some insight into the facts.

PR Insider: 5 Steps for More Effective Nonprofit Communications

May 22nd, 2014 by

In order to be successful, a nonprofit needs people willing to support their mission through donations, service, advocacy and of course, communications.