Topics

Mad About #Draping

March 23rd, 2012 by

A Twitter and Pinterest trend helped promote the premiere of season five of AMC’s Mad Men.

3 Things You Need to Know About Google’s Semantic Search

March 23rd, 2012 by

Google’s updating its search engine to include "semantic search," which will emphasize the meaning of words and terms, thus affecting SEO strategies.

Gamification Communications: When Game Playing is Good PR

March 22nd, 2012 by

Capitalize on the growth of online gaming with these three tips from Next-POV CEO Steve Brenner.

Stress-Free Pinning: The Ins and Outs of Fair Use and Pinterest

March 22nd, 2012 by

Pinterest users can best protect themselves from copyright infringement by commenting on content when pinning and giving credit to photographers.

Biz Bloggers to CEOs: It’s All About R-E-S-P-E-C-T

March 21st, 2012 by

CEOs lack comprehension of the blogosphere’s power and influence, bloggers say.

Earth Day an Annual Reminder of CSR Authenticity and Transparency

March 21st, 2012 by

Earth Day may include composting and dumpster diving, but it’s also become a day to introduce strategic CSR messages.

Twitter Turns Six

March 21st, 2012 by

Twitter may just be entering kindergarten, but the social platform already has proven its worth to the world, and expanded its Promoted Tweets offering on mobile.

4 Ways to Make Employee Engagement a Laughing Matter

March 20th, 2012 by

Peppercom managing partner and part-time stand-up comic Steve Cody recommends incorporating humor into your organization’s DNA.

Trust in Financial Services Rises, But Still Ranks Low

March 20th, 2012 by

The latest annual global survey from Edelman finds that the financial services industry still has a long way to go in regaining consumer faith.

As ‘Cheating’ Ad Makes the Rounds, Reebok Remains Mute

March 20th, 2012 by

Reebok is under fire for an ad campaign telling men to cheat on their girlfriends instead of their workout regimen, but no one knows for sure if the campaign itself is authentic.