The art of networking is just as important inside a company as outside of it.
Internal Communication
How To Sharpen Your Networking Skills
August 4th, 2014 by Joni DanielsNetworking is not a frenzied process that results in a pile of business cards. It’s about using shared interests to develop and maintain mutually beneficial relationships.
Melding with Millennials
July 28th, 2014 by PRNEWSFor PR managers and directors who want to appeal to millennials, organization and stress management take a backseat to showing that your company takes initiative and motivates teams.
Comcast Debacle Points Out Need for HR/PR Collaboration
July 28th, 2014 by PRNEWSThe recent episode involving a Comcast customer service representative may be particularly cringe-worthy for communicators.
What PR Pros May Expect If They Get to the C-Suite
July 28th, 2014 by Hayes Rothif a CMO is honest, the real cause for his sleepless nights is worrying whether or not he has a happy CEO and stockholders, something that PR managers can surely relate to.
Getting Out of the Way Is the Least the Boss Can Do
July 23rd, 2014 by Matthew SchwartzWe offer senior PR managers some food for thought when it comes to strengthening relationships with the rank-and-file.
Target Creates YouTube Webisodes Aimed at Millennials
July 21st, 2014 by Matthew SchwartzBrands and organizations of all stripes are scrambling to boost their appeal to millennials, or people born in the early 1980s to the early 2000s. Now Target is getting into the act.
How To Get to the Next Level Professionally
July 21st, 2014 by Julie BatlinerDoing more than your job description showcases that you are already working at the next level, helping you get promoted sooner rather than later.
Communicating Bad News: How Microsoft’s CEO Announced Massive Layoffs
July 17th, 2014 byDelivering bad news to your company—especially news as bad as Microsoft’s impending layoffs—is never easy. How can you best communicate this type of news to your company?
3 Assumptions to Avoid When Building Reputation
July 16th, 2014 by Matthew SchwartzIt’s an occupational hazard for communicators: It takes years to cultivate a solid reputation, but it could vanish virtually overnight with one boneheaded move by the company. One way to mitigate that possibility may be for PR pros to rethink (and reconfigure) reputation management.