Digital & Technology

Mom Central Consulting CEO Stacy DeBroff covers the top 10 list of trends from her firm’s research studies and work with mom influencers.

Looking to create a one-stop digital shop for inquiring media? Covalent Logic’s Stafford Kendall provides four ways to make your organization’s media center pop.

Moms look to social media to participate in dialogues with brands, give feedback and get inside information.

PR News Advisory Board members weigh in on the hot communications topics of the past year and predict the top trends to watch for in 2012.

PR News Advisory Board members weigh in on the hot communications topics of the past year and predict the top trends to watch for in 2012.

The ability to home in on specific groups of users makes social media advertising an enticing way to improve engagement.

Sandra Fathi, president of Affect, offers tips on what not to do when using Twitter to communicate with media professionals.

The highly anticipated new feature offers compatibility with third-party applications, opening the door for more direct, and indirect, audience engagement.

Haynes and Boone partner Matthew Deffebach makes a strong case for why organizations need to adopt social media policies—now.

Haynes and Boone partner Matthew Deffebach makes a strong case for why organizations need to adopt social media policies—now.