Digital & Technology

The first step in becoming a thought leader is determining in which area you can provide the most value to target audiences.

The first step in becoming a thought leader is determining in which area you can provide the most value to target audiences.

Knowledge Graph has made Google’s search engine smarter, and perhaps will send brands back to the drawing board with their optimization strategies.

Knowledge Graph has made Google’s search engine smarter, and perhaps will send brands back to the drawing board with their optimization strategies.

The filmmaker’s neighbors refused to let him build a new studio, so he announced plans to build low-income housing instead.

The filmmaker’s neighbors refused to let him build a new studio, so he announced plans to build low-income housing instead.

"Liking" a brand on Facebook should be the start of a relationship between a consumer and a brand, not the end of a courtship.

"Liking" a brand on Facebook should be the start of a relationship between a consumer and a brand, not the end of a courtship.

Now that nearly 50% of cell phone owners have smartphones, it’s time for PR to take advantage of these "moving targets."

Now that nearly 50% of cell phone owners have smartphones, it’s time for PR to take advantage of these "moving targets."