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To crack down on investment misinformation that appears on company Web sites, the International Organization for Securities Commission is planning to sweep financial sites before spring. First, the group plans to survey sites to see… Continued

It might be a pocket-sized guide, but it’s big on media contact information. Year 2000 "MDS Pocket Media Guide" serves up a huge helping – more than 200,000 editorial contacts from more than 50,000 print… Continued

Customer service practices during the first official e-holiday came up short. Despite the Internet’s velocity, the speed of e-customer service was lacking. According to the Software & Information Industry Association (SIIA), 42% of customers who… Continued

PR professionals attending last year’s PR NEWS seminar "Best Practices in PR Measurement" pontificated on the three biggest challenges facing them at work. Answering anonymously, they most commonly listed their three top challenges as: Getting… Continued

While Americans continue to espouse concern for environmental protection, green causes have lost some of their celebrity status in the midst of the current economic boom. A study by Wirthlin Worldwide indicates that while three-fourths… Continued

In the wake of the World Trade Organization (WTO) meeting late last year, Seattle’s police chief resigned, the mayor is under siege, and there are lots of embarrassing questions, all because they and their city… Continued

With the ink drying on many corporations’ annual budgets, not all PR departments captured the funding they were seeking. But even if they don’t have the bottom-line numbers to prove their worth to CFOs and… Continued

In 1994, employees at Continental Airlines were embarrassed to admit they worked for the airline that was ranked dead last among the major U.S. carriers and so often the butt of late-night talk show jokes.… Continued

How much public opinion has shifted since the promotion’s inception. How many additional sales have resulted since the campaign began. How much revenue has been generated specifically because of the campaign. How employee opinion has… Continued

In 1999, 75% of the 50 corporate members in the Public Affairs Group reported funds increased, while roughly a quarter reported slimmer allocations for the same period. Average communications budgets for Fortune 500 companies panned… Continued