Subscription Content

A corporation, like a chain, is only as strong as its weakest link – or its weakest executive, as the case may be. That notion is maintained in this week’s corporate reputation gauge, provided with… Continued

Company: Globalpress Connection Timeframe: Sept. 2005 to March 2006 Starting a new trade conference is never a simple proposition, especially in the high-tech world. Between long-established trade shows and vendor-sponsored gatherings, it would appear this… Continued

Promoting the introduction of a new product or service is a challenge for any PR professional. But how does one go about promoting awareness of an ongoing genocide in a distant country? For the Unitarian… Continued

Question: Many government agencies have a reputation (whether deserved or not) of facing crisis communications with stonewalling or deliberate misinformation. What advice can you give to information officers in public agencies in regard to handling… Continued

By Steve Ellwanger By now, everyone is aware of lobbyist Jack Abramoff and public relations man Michael Scanlon, who have pleaded guilty to various illegal deeds involving their nefarious representation of American Indian tribes. Here… Continued

It is not uncommon for proud parents to call attention to their children’s endeavors, but few parents would wish to endure the PR brouhaha recently stirred up by Barbara Bush. According to the Houston Chronicle,… Continued

Many PR professionals are naturally funny, but few would dare to channel their sense of comedy into a performing venue. And fewer would dare to journey where Mike Strecker has traveled: The stand-up comedy circuit.… Continued

In 1997, John Stewart Socha was president of Audio Computer Information, a company that produced tutorial tapes for newcomers to the high-tech world. At that time, Socha decided to branch out his business focus into… Continued

(This week, PR News editors Phil Hall and Courtney Barnes hold an ashtray to the anti-smoking PR campaigns and Big Tobacco’s stealthy marketing efforts.) COURTNEY: It looks like PR is in the news again, this… Continued

The level of competition within the financial services industry has never been stronger, with a variety of institutions elbowing each other for a greater slice of market share. Too often, though, it is uncertain whether… Continued