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Company: Wines of Chile Agency: RF|Binder Partners Timeframe: 2005 South American wines have long enjoyed a certain amount of appreciation in the American market. But consumers have tended to view the wines of Chile mostly… Continued

Balancing work and family is an issue most career women face. Working Mother magazine has released its 21st list of the Top 100 companies for working mothers. Below are 10 examples of the best companies… Continued

What Embargo? Bob Woodward was making headlines again last week, including: “Woodward Book Debut Not Quite as Planned,” in The New York Times. Someone “scooped” Woodward’s publisher, Simon & Schuster, by leaking details on his… Continued

What do contaminated spinach and a big airplane have in common? Jay Chiat once told an audience that the average marketer has more in common with his or her counterpart in Germany than he or… Continued

Have you heard this joke: An advertising exec, a PR director and a marketing officer walk into a bar, and… The idea that these three folks would even walk into a bar together may evoke… Continued

It’s a notable trend even Tom Friedman would celebrate: As a low-cost global online network continues to grow and thrive, the communications world as we know it is flattening out and seeping into all corners… Continued

The School for Scandal What began as a murmur on the scale of corporate scandals is evolving into a roar. Hard on the heels of the news that Hewlett-Packard Chairwoman Patricia Dunn knew about the… Continued

The CSR press release should be a mainstay of your CSR communications plans and be treated strategically.

Peruse the headlines of any leading newspaper, and you are guaranteed to find ample evidence that we live in an increasingly litigious world. For example: Hewlett-Packard executives are in the midst of a congressional hearing… Continued

Executive coaches – whether they help with public appearances, reputation-management sessions or media debuts – are ubiquitous stewards of effective communications. Given their acceptance in many spotlight industries, what place do they have among corporate… Continued