PR News’ Nonprofit PR Awards Luncheon on November 3, 2009 saluted the winners and honorable mentions of the Nonprofit PR Awards. This must attend industry event, honored the most talented communicators and teams in the nonprofit sector.
Congratulations to all the Nonprofit PR Awards finalists!
Additional Awards reorder Please contact Mary Lou French at [email protected] for the order form.
Advocacy Campaign & Lobbying Efforts - under $50K budget
Deveney Communication - Faubourg Marigny Improvement Association Stop Cold Storage Campaign 2009
American Heart Association - FIT Kids Act Press Conference
Coalition for Pulmonary Fibrosis - CPF National Pulmonary Fibrosis Awareness Week - Changing Lives, Changing the Future
Farm Aid/Vanguard Communications - Farm Aid Advocates for Family Farm Financial Protections
US Postal Service, Corporate Communications - HR 22/Prefunding Retiree Health Benefits
Advocacy Campaign & Lobby Efforts - over $50K budget
R/P Marketing Public Relations/Second Chance Trust Fund/Donate Life Ohio - PR Do it Now
American Society of Civil Engineers - 2009 Report Card for America's Infrastructure
Coalition to Support Medical Research - ResearchMeansHope.org
Canadian Society for Medical Laboratory Science - Canada's Medical Laboratory Professionals: Taking our Place as Partners in Health Care!
Blog
American Society for Microbiology - Small Things Considered
Defense Media Activity – DoDLive.mil
Seattle Pacific University - Saturday Morning From My Study, the blog of Seattle Pacific University's President Philip W. Eaton
Corporate/ Nonprofit Partnerships
Feeding America - Pound for Pound Challenge in partnership with Biggest Loser, General Mills and Subway
Entergy Corporation - Entergy Corporation and Teach for America
Galloway Group - Building Confidence in Kids - a Signature Community Initiative of Saunders Construction, Inc.
Honeywell & The National Center for Missing & Expolited Children/Peppercom - Got 2B Safe! Awards Program
Jiffy Lube International/Cone, Inc - Jiffy Lube Maintenance Partners for Life
Qorvis Communications LLC - Keep America Beautiful's Cigarette Litter Prevention Program
Yum Brands, Inc.- World Hunger Relief Movement benefitting the United Nations World Food Programme
Crisis Management
Centers for Disease Control & Prevention - CDC Response to 2009 H1N1 Influenza Health Crisis
Altoona Regional Health System/R&J Public Relations - "Freedom of Choice for Nurses"
Deveney Communication - Faubourg Marigny Improvement Association Stop Cold Storage Campaign 2009
International Association of Lighting Designers - We Messed With Texas : IALD Thwarts Legislation Banning Practice of Lighting Design
Spokane Regional Convention & Visitor's Bureau - Meetings Mean Business Rally
Digital PR and Marketing
The Allstate Foundation/Fleishman-Hillard - Your Choice to Empower Campaign
Communication Works - Wallace Perspective on Assessing the Effectiveness of School Leaders
Hill & Knowlton/Georgia Department of Community Affairs-You Gotta Be Kidding! Recycling Campaign
Employee Communications
OneSight, a Luxottica Group Foundation -Global Launch & Year-One Communications Campaign
Childrens Defense Fund /Ogilvy Public Relations Worldwide - Rebranding the Children's Defense Fund: A New Position for its 35th Year
Danbury Hospital/Danbury Health Systems - 2008 "Workplace of Choice" Survey Communications
Turkcell Iletisim Hizmetleri A.S. - Life Forest Association: Turning employees into Volunteers
US Postal Service, Corporate Communications - Customer Relations… What's Your Function?
Event PR - under $50K budget
Hillsides - Hillsides Foster Soles
American Speech Language Hearing Association - Listen to Your Buds Safe Listening Concert Series
Cleveland Clinic - Face Transplant/Cleveland Clinic
Comcast Wahington State - Comcast Voluntweetup All About Non-Profits
Coyne Public Relations - "Out of this World Results for Cornell University's Global Forum"
Greater Philadelphia Tourism Marketing Corp - Love Launch: With Love Philadelphia XOXO
Event PR -- over $50K budget
American Legacy Foundation & the ad*itive - truth® orange summer tour 2009
BackBay Communications Inc. - ACG InterGrowth 2009
Marmillion + Company - America's WETLAND Foundation's "Storm Warning: Last Stand for America's WETLAND"
MWW Group - Keep a Child Alive's 5th Annual Black Ball
National Foundation for Infectious Diseases/Alembic Health Communications - Kicking Off a Unique Flu Season: Immunizing the Media with a Healthy Dose of Flu Facts
The National Needlearts Association/Genesis PR - Stitch N' Pitch
Event PR -- pro bono/in-kind
World Wildlife Fund/Creaxion - WWF's Earth Hour 2009-The First Global Vote for the Planet
Blaze PR- Walk With Sally White Light White Night
Merritt Group- Adding Sizzle to the Summer with the Brainfood Grill-Off 2009
External Publication or Report
American Society of Clinical Oncology - Clinical Cancer Advances
AICPA - Annual Report
Strategic America - Boy Scouts Annual Report
Children's Defense Fund/Ogilvy Public Relations Worldwide - Rebranding the Children's Defense Fund: A New Position for its 35th Year
Houston Public Library/CMS - 2008 Annual Report
Institute of Food Technologists - 2008 IFT Annual Report: A Community of Innovation
Saint Luke’s Health System
Fundraising/ Membership
NHL/Cenergy Comms - NHL Beard-a-thon
Foundation for Chiropractic Progress - Public Awareness Campaign
Salvation Army/Xenophon Strategies - The Salvation Army Red Kettle Campaign, 2008
Trainer Communications, Inc.- Mt. Diablo Region YMCA Fundraising Creation/Promotion
Internal Publication
San Diego Zoo - ZooView: Online Employee Newsletter
AICPA- Team Network News
Canadian Automobile Dealers Association - Newsline
University of Texas - 2008 Southwestern Medicine
US Postal Service, Corporate Communications - Engaging Employees
Marketing
.ORG The Public Interest Registry/RMR & Associates - .ORG's Rollout of DNSSEC
BackBay Communications Inc. - ACG InterGrowth 2009
Bloomington Hospital - Regional Orthopedics Center Campaign
First 5 LA/Hershey/Cause - First 5 LA's Parent Helpline Campaign
Foundation for Chiropractic Progress - Public Awareness Campaign
Goodwill Industries of Greater Detroit/Tanner Friedman - "Broadcasting for Jobs"
Media Relations Campaign – under $50K budget
Cone/Lemelson - MIT Program Invention Index
American Society of Anesthesiologists - Responsible Use of Propofol
Continuum Health Partners - "Zen Goes Urban…and National"
Greater Philadelphia Tourism Marketing Corporation - Feel the Love: Winter 2009 Love Campaign
King County Library System - Look to Your Library
Louder than Words - Nonprofit Finance Fund "State of the Sector" Survey
Please Touch Museum - Grand Opening Campaign
Zenzi Communications - Hamilton Children's Garden Grand Opening
Media Relations Campaign - over $50K budget
National Heart, Lung and Blood Institute/Ogilvy Public Relations Worldwide - NHLBI's Pounds Lost Weight Loss Study: A Diet for Media Success
American Legacy Foundation & the ad*itive - truth® orange summer tour 2009
DCI Group/The Stafford Foundation - The People's Inaugural Project
Community Food Bank/Coyne PR- "We Can't Let This Bank Fail!"
Office Depot Foundation - 2009 Office Depot Foundation National Backpack Program Media Relations Campaign
Shedd Aquarium/PCI - Shedd Aquarium: Operation Oceanarium
Siemens Foundation/Weber Shandwick - Beyond the Classroom: Siemens Foundation in the Spotlight
USA Rice Federation - Grown in the USA
YMCA of Greater NY - We're Here For Good
Member Communications
The American Society of Anesthesiologists - Anesthesiologists: Physicians Providing the Lifeline to Modern Medicine
AICPA- The CPA Letter Daily
Amy Sutnick Plotch Communications/People Tech Connections - Marketing CASASTART
Institute of Food Technologists - IFT Live Electronic Show Daily
Thoughts, Words & Images PR - Texas Woman's University Certificate Booklets
Nonprofit PR Team of Year
American Heart Association/Edelman - Go Red for Women and Edelman Team
Cleveland Clinic
Shell Point Retirement Community
PR on a Shoestring Budget
American Kennel Club - A Dog for Obama
Adfero Group - SNM Annual Meeting Press Conference
Carnegi Mellon University - Sneakerology 101: Students Leave Their Footprints on Carnegie Mellon University
Defense Media Activity - Command Performance
Heart of Gold Humane Fund - Creating and Continuing the Success of the Heart of Gold Humane Fund to Help People and Their Pets: A Prototype for Enlightened Communities
Hillsides-Hillsides Foster Soles
United States All-Star Federation - Be an All-Star Campaign
Press Release
National Heart, Lung and Blood Institute/Ogilvy Public Relations Worldwide - NHLBI's Pounds Lost Weight Loss Study: A Diet for Media Success
Full Court Press - Changing the Policy Discussion: New Data on High School Exit Exam
San Diego Zoo - Mountain Yellow-legged Frog Population Discovered
University of Texas Southwestern Medical Center - Gov. Clements Gift
Public Affairs/Issues Mgmt
Disabled American Veterans with Hyde Park Communications - Stand up for Veterans
American Kennel Club - Protecting Your Pet from Theft
Coalition to Support Medical Research - ResearchMeansHope.org
Defense Media Activity - Armed with Science
Katz & Associates Inc. - Port of San Diego Tour Campaign
Public Service Campaign
Excellus BlueCross BlueShield - "Generics are REAL" Campaign
American Kennel Club - 2008 Marley & Me Public Service Campaign
American Lung Association/ Cooney/Waters Group - American Lung Association's Faces of Influenza
Delta Dental of Colorado Foundation/GBSM. Inc. - Infant Oral Health Public Education Campaign
National Meningitis Association/Alembic Health Communications - Making Meningitis Matter: Real People, Real Struggle, Real Change
Rotary International - End Polio Now
Bridgestone Americas/West Glen Communications - Safety Scholars PSA Campaign
Social Media
Defense Media Activity – The Pentagon Channel
Coalition to Support Medical Research - ResearchMeansHope.org
The California Endowment - CalConnect Social Networking Site
Comcast Washington State - Comcast Voluntweep All About Non-Profits
Southern Festival of Books/Hall Strategies- Extra! Extra! Tweet All About It!
Social Responsibility Campaign
The Allstate Foundation and Zeno Group - Tell a Gal P.A.L.® 2008 Campaign
The Allstate Foundation/Fleishman Hillard Chicago - Keep the Drive High School Journalism Award Program
Bank of America/RF|Binder - Banking on Neighborhoods One at a Time: Bank of America Charitable Foundation's Neighborhood Excellence Initiative
The Body Shop Canada - 'Yes, Yes, Yes! To Safe Sex' Campaign 2009
CVS Caremark/WeberShandwick - A New Friend for Arthur: CVS Caremark "All Kids Can" Teaches Kids about Inclusion
Delta Dental of Missouri/The Hauser Group - 2009 "Land of Smiles" Tour
First Book & Pi Beta Phi - Nonprofit Partners of the Year
Katz & Associates - Southern California Caulerpa Action Team, Public Outreach and Education Program
US Postal Service, Corporate Communications - Stamp Out Hunger, the National Association of Letter Carriers Food Drive
Video/Podcast Program
Business Software Alliance/FD - To Catch a Pirate
American Society for Microbiology - Microbe World Video
American Speech-Language-Hearing Association - ASHA Podcast Series
Bloomington Hospital - Jim’s Story
Defense Media Activity/US Naval Institute & CHINFO - Remembering the Battle of Midway
Seattle City Light - Shrinking Big Foot
Web Site
National Beer Wholesalers Association- www.nbwa.org
Defense Media Activity - Wounded Warriors Diaries
King County Library System - Look to Your Library