2016 Rising PR Stars: Briana Berry, Executive Producer, RFI Studios

Briana Berry is a leader in branded content creation, pushing the envelope forward to new storytelling frontiers.

Berry recently accepted the position of executive producer at RFI Studios, a digital creative agency, where she works to deliver innovative, exciting modes of storytelling. In 2016, she created content for some of the most prominent brands in the world, including Always, March of Dimes, Nokia and Novartis.

During her tenure at MSLGROUP, Berry helped form the agency’s first in-house branded content studio. Building creative competency at an agency that specialized in traditional PR for many years was a great challenge for Berry as a young professional. By the time she left MSL, Berry had increased the firm's reputation for stellar creative work and was responsible for video content that earned the studio over $500,000 annually.