Stories by Steve Drake

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5 RFP Must-Do’s When Hiring Your Next PR Agency

August 29th, 2016 by

Clients that truly want to identify and hire the very best PR agency, whether for a short-term project or an ongoing contract, should undertake the same level of due diligence, review and evaluation as their human resources departments would put into the hiring of a new staff of public relations professionals—because that’s essentially what the new agency will bring to the organization.