Stories by PRNEWS

Media Insight: Family Circle Magazine <P

December 31st, 2001 by

375 Lexington Ave New York, NY 10017 Phone: 212/499-2000 Fax: 212/499-1987 http://www.familycircle.com It’s the same Family Circle readers have known and loved for 70 years, but the woman who reads it is busier than she… Continued

Media Moves

December 31st, 2001 by

National News: Janet Sheen joins Details as literary editor. Mail press materials to 7 West 34th Street, 3rd Floor, New York, NY 10001. Phone 212/630-3808 … Jessica Saslow, associate beauty director for Marie Claire, will… Continued

How’d You Get That?

December 31st, 2001 by

Getting news coverage for non-news-related items was next to impossible this fall. The news hole has grown since the immediate aftermath of Sept. 11, but scoring ink for a story on massage therapy still seems… Continued

Media Hotsheet

December 31st, 2001 by

Fine Print. This past summer, we told you about the new cable network set to launch in 2002. Fine Living, the newest member of the Scripps Network, will debut in February, along with a print… Continued

The 24/7 Newsroom

December 31st, 2001 by

Check out the Jan. 7 issue for the launch of a new feature, the PR NEWS Web Browser. The Browser will take a detailed and objective look at one corporate press site. How would your… Continued

Tradeshow Experts Share Advice for Being Best of Show

December 31st, 2001 by

Your company spent big bucks on an elaborate tradeshow booth. Now the pressure is on to produce tangible results, despite the fact that many events have seen a decline in attendance since the events of… Continued

After Anthrax, Direct Mail Looks to the Internet

December 31st, 2001 by

Imagine this PR nightmare. Just as the anthrax scare hits the U.S. postal system, your company has printed and ready to drop a direct mail campaign specifically designed to pique the recipients’ curiosity: unmarked, hand-addressed… Continued

Gutsy Event Marketing Campaign Wins Patients’ Trust

December 17th, 2001 by

The way to a gastroenterological patient’s heart is most definitely through his stomach. That’s what Manning, Selvage & Lee/Chicago discovered when it partnered with the American Gastroenterological Association to create a groundbreaking consumer outreach program… Continued

Media Insight: Airport Security Report (formerly World Airport Week)

December 17th, 2001 by

PBI Media, LLC 1201 Seven Locks Rd Suite 300 Potomac, MD, 20854 301/354-2000 301/762-4196 http://www.aviationtoday.com In the weeks following Sept. 11, the newsletter formerly known as World Airport Week (a PR NEWS sister publication) made… Continued

Media Moves

December 17th, 2001 by

National News: Lisa Simpson’s title at InStyle changes from senior correspondent to senior associate editor. She covers books, interviews celebrities and works on international issues. Phone 310/268-7200 … Tara McKelvey joins Marie Claire as senior… Continued