Stories by PRNEWS

Global Communications

October 16th, 2006 by

Winner: Kodak, Ketchum and Concentric Communications Campaign: “Cutting the Cord – Kodak Leads the Wireless Photography Revolution” Camera giant Kodak was taking a backseat to digital photography leaders Canon and Nikon, according to media headlines.… Continued

External Publication

October 16th, 2006 by

Winner: Latham & Watkins for Recruiting Flash Drive Every year, tens of thousands of qualified candidates graduate from law schools with high grade point averages and an appetite for 80-hour workweeks. Given the extreme competition… Continued

Financial/Investor Relations

October 16th, 2006 by

Winner: Merrill Lynch and Tiller, LLC Campaign: “Hindsight2insight” Calling attention to mistakes is a precarious business, especially when those mistakes involve money – a subject that is sensitive for even the most profligate spenders. To… Continued

E-mail Communications

October 16th, 2006 by

Winner: Greater Baltimore Committee for ‘GBC Leader’ Newsletter E-mail is by no means an avant-garde communications vehicle, but that doesn’t mean there aren’t ways to make it more vibrant, effective, relevant or accessible. The Greater… Continued

Blog

October 16th, 2006 by

Winner: Flatiron Communications LLC Campaign: “The Flack” Peter Himmler embraces irony with the title of his blog, “The Flack,” paying “homage” to the PR profession’s history of being the red-headed stepchild of the business world,… Continued

Community Relations

October 16th, 2006 by

Winner: Development Counsellors International Campaign: Helping the Displaced of Hurricane Katrina: A National Public Outreach Campaign Recognized as the most devastating natural disaster in the United States in 2005; it was also a juggernaut of… Continued

Branding/Rebranding Campaign

October 16th, 2006 by

Winner: Siemens Corporation and Weber Shandwick Campaign: “Raising the Profile of a Quiet German Giant” Globalization, coupled with the rising cost of labor in the United States, has kick-started a trend of outsourcing businesses to… Continued

Crisis Management

October 16th, 2006 by

Winner: American Veterinary Medical Association Campaign: “After the Storm: Hurricane Katrina” Katrina’s devastating impact on the lives of people in the Gulf Coast region was common knowledge within hours after the storm made landfall. However,… Continued

Annual Report

October 16th, 2006 by

Company: FEMSA and Curran & Connors Campaign: FEMSA 2005 Annual Report FEMSA’s annual report starts out by stating that “in every game there is an innovator, a leader whose vision, style and skill change the… Continued

Anniversary Event

October 16th, 2006 by

Winner: Yahoo! Campaign: Yahoo! 10th Anniversary Global Campaign othing says happy birthday like ice cream (or cake, but that’s another story). In the case of cyber-star Yahoo!, ice cream said happy birthday a whopping 1,696,296… Continued