Stories by PRNEWS

Cone Communications went to real life consumers who were lactose intolerant to listen to their concerns and issues and learn from them.

Cone Communications went to real life consumers who were lactose intolerant to listen to their concerns and issues and learn from them.

Built with the input from more than 100 stakeholders in 25 hours of meetings, CONNECT truly connected its 4,000 staff worldwide, attracting more than 50,000 page views on launch day.

Built with the input from more than 100 stakeholders in 25 hours of meetings, CONNECT truly connected its 4,000 staff worldwide, attracting more than 50,000 page views on launch day.

PepsiCo turned Tropicana’s Facebook page into a 100% Florida experience—all content focused on TPP’s Florida roots by highlighting growers, groves and oranges, Sunshine State facilities and history.

PepsiCo turned Tropicana’s Facebook page into a 100% Florida experience—all content focused on TPP’s Florida roots by highlighting growers, groves and oranges, Sunshine State facilities and history.

Through the effective use of Facebook, employees that had felt dissatisfied with prior company communications efforts, were now informed and engaged.

Through the effective use of Facebook, employees that had felt dissatisfied with prior company communications efforts, were now informed and engaged.

Look to bolster the readership of its established weekly e-newsletter, the Toy Industry Association redesigned the layout, highlighted social sharing links and increased the number of guest columns.

Look to bolster the readership of its established weekly e-newsletter, the Toy Industry Association redesigned the layout, highlighted social sharing links and increased the number of guest columns.