Media directory and monitoring firm Burrelle’s Information Services, Livingston, N.J., last month combined with PR software company SpinWare Software Publishing to form a new software company, Public Affairs Technologies LLC, (PAT) Lanham, Md. PAT promptly… Continued
Stories by PRNEWS
THE SATELLITE MEDIA TOUR: A TOUR DE FORCE
August 5th, 1996 by PRNEWSHow times have changed. It used to be that a city-to-city media tour was singularly defined as travelling from city to city to meet the media. Whether by train, plane or automobile, you and your… Continued
TECHNOLOGY STOCK DIP: IR PROS SHOULD HOLD THE COURSE
August 5th, 1996 by PRNEWSMotorola’s Inc.’s July 9 announcement of lower-than-expected earnings resulted not only in a dip in its stock; it also dragged down the entire technology sector. After a torrid six months in which technology issues had… Continued
CORPORATE AND AGENCY TITLES CHANGING FOR JOBS, FUNCTION
August 5th, 1996 by PRNEWSTitles of public relations professionals and the functions they oversee are changing across America, though at an incremental rate. In corporations, the term “public relations” is becoming less common. In its place are terms such… Continued
WEB PROMOTION SITES
June 24th, 1996 by PRNEWS* Submit It! a one-stop shopping site that will submit your site to many places on the Web. It is a free and excellent time-saver; however you can’t tailor your listing for each site and… Continued
YOU’VE LAUNCHED YOUR WEB SITE. NOW WHAT?
June 24th, 1996 by PRNEWSAttracting visitors to your site takes more than adding your site to search engines and directories. Your Web site must be easily found and linked in huge traffic locations. That is where a new breed… Continued
CORPORATE PR APPOINTMENTS
June 24th, 1996 by PRNEWSSandy Allen, who recently stepped down from the top public affairs position at the Federal Aviation Administration (Washington, D.C.), joined Commonwealth Edison , Chicago, as head of corporate communications. Long Island University, Brookeville, N.Y., named… Continued
CORPORATE, DIVISIONAL PR STRIVE TO SUPPORT SALES
June 24th, 1996 by PRNEWSWidgets, watches or wedding dresses: as a corporate PR executive, you probably know what your company is selling. But are you helping them sell it? To inform the media, customers and employees, PR people need… Continued
PROMOTIONS/NEW HIRES
June 24th, 1996 by PRNEWSJody Bolstad joined Arnold Finnegan Martin, Richmond, Va., as director, public relations. She was director of strategic communications at Martin Public Relations, Richmond, before joining AFM, which is a division of Arnold Communications Inc., Boston.… Continued
AGENCY MISCELLANY
June 24th, 1996 by PRNEWSWorldcom Touts Communication to the United Nations The Worldcom Group, a global network of independent PR firms, issued recommendations about communications in democratic societies at a meeting earlier this month of the United Nations Habitat… Continued