Stories by jhudson

When a tornado took Springfield, Mass. by surprise in 2011, MassMutual went into crisis management mode with an effective plan that other organizations should follow.

When a tornado took Springfield, Mass. by surprise in 2011, MassMutual went into crisis management mode with an effective plan that other organizations should follow.

The professional networking site’s INfluencers—including President Obama—will share industry-specific expertise via short essays, videos and photos.

The professional networking site’s INfluencers—including President Obama—will share industry-specific expertise via short essays, videos and photos.

The professional networking site’s INfluencers—including President Obama—will share industry-specific expertise via short essays, videos and photos.

Flight delays, labor issues, uncomfortable rides and more have the once-popular airline struggling to manage a building crisis.

Flight delays, labor issues, uncomfortable rides and more have the once-popular airline struggling to manage a building crisis.

When a live broadcast went bad, the popular news network apologized quickly, trying to soften the blow of the PR backlash that hit almost instantaneously.

When a live broadcast went bad, the popular news network apologized quickly, trying to soften the blow of the PR backlash that hit almost instantaneously.

With the importance of social media to PR pros increasing, so should businesses’ social media policies. Right?