Stories by Ellen Borza, Web Talent Marketing


How Three Brands Found Success With Micro-Influencers

June 8th, 2017 by

Size matters in some things, but not all. Steph Curry is proving that. As Shonduras said during the sold-out Social Shake-Up Show recently, brands can be successful by deploying micro-influencers who have small but highly engaged followers. Speaking of size, small, media and even large brands are taking to micro-influencers. Here’s how three of them are doing it.