Stories by Anna Keeve

Cybercrime is a multi-billion-dollar industry and growing. If the latest ransomware attack, WannaCry, which hit more than 150 countries and 200,000 businesses, failed to sound the alarm for cybersecurity discussions at your brand, what will? This article will provide communicators with a basic understanding of what they need to know about cybersecurity.

When several brands and plenty of journalists are in the same room, making sure your brand connects with the right people can be tricky.

A new business model is afoot that threatens not only objectivity in reporting and publishing, but also opportunities for earned media. Where is the line drawn to ensure news media is still delivering objective content?