Archive: September 2012

A good and bad PR day all in one? That’s the challenge facing Apple as it’s dealing with crisis management and new product promotion at the same time.

LinkedIn’s senior product marketing manager Lana Khavinson provides tips for PR pros across the spectrum on making the most of the new and improved Company Pages.

LinkedIn’s senior product marketing manager Lana Khavinson provides tips for PR pros across the spectrum on making the most of the new and improved Company Pages.

When it comes to corporate social responsibility (CSR), words are great, but actions are what people remember. The best CSR campaigns are the ones that put companies in the most favorable light, actually make a difference and improve employee morale. T…

When handling the social media for a client or your company, these five steps will ensure a seemless strategy.

When handling the social media for a client or your company, these five steps will ensure a seemless strategy.

A Guardian Life Insurance Company of America study found that 37% of employers say their benefits communications are effective in employees’ decision-making.

A Guardian Life Insurance Company of America study found that 37% of employers say their benefits communications are effective in employees’ decision-making.

After creating headlines due to its stance on same-sex marriage, Chick-fil-A is changing its tune and may stop funding organizations with anti-gay agendas.

After creating headlines due to its stance on same-sex marriage, Chick-fil-A is changing its tune and may stop funding organizations with anti-gay agendas.