On the Fly, TLC’s new reality series featuring Southwest employees and customers, takes the airline’s commitment to transparency to new heights.
Archive: May 2012
Tap Into the Power of Twitter for Grassroots Campaigns
May 24th, 2012 by Regina D'AlesioPR News Social Media Summit speaker Tammy Tibbetts discusses the role social media has played in building awareness of nonprofit organization She’s the First.
Tap Into the Power of Twitter for Grassroots Campaigns
May 24th, 2012 by Regina D'AlesioPR News Social Media Summit speaker Tammy Tibbetts discusses the role social media has played in building awareness of nonprofit organization She’s the First.
Social Media Overload? Focus on Your Audience, Not the Tools
May 23rd, 2012 by Steve GoldsteinDuring Internet Week in New York, I attended a presentation that drove home the point that communicators are overloaded with social media options and sinking under the weight of an endless flow of data. Up on the video screen a chart displayed dozens o…
5 Tactics for Communicating Change to Employees
May 23rd, 2012 by Scott Van CampWith HP’s announced layoffs of 27,000 workers, there will be a lot of explaining to do. Here are some tips to keep in mind when communicating a major change to your own team.
5 Tactics for Communicating Change to Employees
May 23rd, 2012 by Scott Van CampWith HP’s announced layoffs of 27,000 workers, there will be a lot of explaining to do. Here are some tips to keep in mind when communicating a major change to your own team.
Facebook Shareholders Seek Revenge—in Court
May 23rd, 2012 by Steve GoldsteinFacebook, company CEO Mark Zuckerberg and Morgan Stanley were among those named in a suit filed by the social network’s shareholders claiming the company hid growth forcecasts.
Facebook Shareholders Seek Revenge—in Court
May 23rd, 2012 by Steve GoldsteinFacebook, company CEO Mark Zuckerberg and Morgan Stanley were among those named in a suit filed by the social network’s shareholders claiming the company hid growth forcecasts.
‘Brown Shorts’ and Hiring for Attitude: Question Your Questions
May 22nd, 2012 by Diane SchwartzLook around you (assuming you are in the office). Those employees who’ve been at your organization less than two years? About half of them will fail at their jobs. What’s more surprising is by “fail” I don’t mean they’ll leave or be let go….
Judge Deems Pom Wonderful Not as Wonderful
May 22nd, 2012 by Scott Van CampIf you read the pomegranate juice maker’s press release on the matter, you’d never know the ruling that it engaged in false and misleading advertising went against the company.