Web users depended upon viral marketing tactics to produce a spontaneous demonstration of patriotism last week. Messages asked Americans to light a candle wherever they were on Friday evening at 7:00 to show the world… Continued
Archive: September 2001
All the News and Then Some
September 17th, 2001 by PRNEWSSister pub Defense Daily, though evacuated from the Pentagon last Tuesday, resumed its editorial duties the next day producing a full 8-page newsletter on Thursday, September 13 that analyzed how the terrorist attacks would affect… Continued
The Voice of History Being Made
September 17th, 2001 by PRNEWSUndeniably, it was the most important and demanding day in recent history for all news media personnel, who continued to file reports as the rest of the nation shut down. Details were sometimes spurious -… Continued
Messenger of Horror
September 17th, 2001 by PRNEWSPR NEWS’ sister publication, CableFAX Daily, reported on the state of the broadcast media during the day of the attack. It wrote that the broadcast medium became the messenger of horror Tuesday as this nation’s… Continued
Web Traffic Soars Following Attack
September 17th, 2001 by PRNEWSTraffic on Internet news sites hit new highs during and after the attack Tuesday, slowing most sites and making some of the most popular outlets unavailable at peak times. CNN.com said it saw record traffic,… Continued
AdAge.com Emergency Bulletin Board
September 17th, 2001 by PRNEWSDuring this time of national emergency, AdAge.com has offered to help its readers reach each other. Messages regarding personal welfare, office situations, or critical employee or client communications can be e-mailed to [email protected]. The editors… Continued
At Ground Zero
September 17th, 2001 by PRNEWSWhile all the major cable news sites (CNN, MSNBC, ABCNews, Fox) overloaded quickly and became virtually inaccessible during the first hours of the crisis, PR teams were on the job and continued to respond to… Continued
Communications Remain Critical During National Crisis
September 17th, 2001 by PRNEWSThe Bush Administration communicated with the country early and often throughout the day of the attack, despite the President’s absence from Washington. “What do you do if you’re having disaster like this?” asks Jack Felton,… Continued
Editor’s Note
September 17th, 2001 by PRNEWSDue to continuing security concerns PR NEWS is re-scheduling The PR Strategies Forum, September 20-21 in Washington, DC. Please look for details on the new date later this month in PR NEWS and on our… Continued
Timing is Everything
September 17th, 2001 by PRNEWSKetchum/ Corporate Technology had just released and distributed its survey of Chicago technology executives, conducted as part of last week’s Illinois Technology Showcase, at 9 a.m., Tuesday, Sept. 11. The media package included the survey… Continued