Archive: February 2000

JobTracker

February 17th, 2000 by

Makovsky & Company ( http://www.makovsky.com ) “Best Managed PR Firm in U.S.” and “Top 15 in N.Y. – Inside PR” We’re growing and seeking dynamic, opportunity-hungry PR/IR professionals for several key positions including: Technology -… Continued

Mark Your Calendar

February 17th, 2000 by

March 12-15 The IPA Association’s Physician Organizations 2000 conference. Las Vegas. 510/569-6561. March 14-17 American Foundation for AIDS Research’s National Conference: HIV/AIDS at the Crossroads. San Francisco. 514/874-1998. http://www.nauc.org. March 21-22 IQPC’s Online Disease &… Continued

CDC Data Enhances Market Segmentation Tool

February 17th, 2000 by

While lifestyle segmentation and health status profiling isn’t rocket science it can be hit or miss. Inforum, a market research software firm, has recently linked with the CDC to provide expanded resources for healthcare planners… Continued

Domain Name For Sale

February 17th, 2000 by

If you’re in the market for a Web name, Doctors.MD and DoctorsMD.com are taking bids. Given the increasingly cluttered online healthcare environment with more than 15,000 Web sites, catchy domain names are hot commodities. An… Continued

Lawsuit Challenges HMO’s ‘Final Say’ Claims

February 17th, 2000 by

UnitedHealth suffered a major blow to its image this week when a legal advocacy group filed a lawsuit claiming that the health plan’s policy of allowing doctors to make final decisions over medical care is… Continued

Guidelines Challenge PPOs to Create A Stronger Quality-based Identity

February 17th, 2000 by

In spite of the PPO industry’s dominance in the managed care market place, it has a serious identity problem. It’s not well known, particularly among consumers, that the nation’s 1,000-plus PPOs (preferred provider organizations) constitute… Continued

Say What?

February 14th, 2000 by

It’s Valentine’s Day and love is undoubtedly in the air for the PR staff at Uproar Inc., an online game and entertainment site. We understand these folks were perhaps intoxicated by perfume, chocolate and a… Continued

Media Insight: ‘Next Step’

February 14th, 2000 by

KRON-TV/BayTV 50 West San Fernando St., Suite 110 San Jose, CA 95113 415/561-8724 http://www.nextstep.com San Francisco’s BayTV (a joint venture of the Chronicle Broadcasting Co. and AT&T Broadband) launched the show “New Media News” in… Continued

Media Moves

February 14th, 2000 by

Stephanie Stoughton joins Boston Globe as a business writer to cover e-commerce. Stoughton@globe.com… Susan Kuchinskas, former senior reporter at Adweek’s IQ, joins Business 2.0 as senior writer covering marketing. skuchinskas@business2.com…Tom Hoffman, senior editor covering management… Continued

Editorial Calendar Alert

February 14th, 2000 by

ABA Journal Editorial: Special issue on lifestyle products for the legal profession. Publication covers products, fashion and technology targeted for lawyers’ use. Information and photos of products in addition to how they can enhance the… Continued