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The United States Women’s Soccer Team victory tour might just be the envy of all campaign managers. The successful embrace of the team’s fight for equal pay organically resounded throughout the crowds at each appearance without any necessity for proddi…

Facebook thinks that Libra will incentivize small businesses to transact more on the platform. In turn, this will create economic growth and allow Facebook to garner more ad revenue. Today, however, the federal government officially said “not so fast.” The U.S. House Committee on Financial Services published a letter addressed to Facebook that calls on the social network to halt its cryptocurrency plans.

“How many of you have ever felt stuck at some point in your career?” That was how Joanna Coles began her talk at PRSA’s conference earlier today. As someone with an impressive and long-running career at the helm of some of the biggest media properties in the world, Coles has a deep well of wisdom to draw upon for PR pros. Women and men have parts to play in closing the gender gap in PR, she said.

The battle for gender equality marches on, played out in one of the most public spaces, headline news. And it’s not just about how much coverage women are receiving versus men—whether in politics or business or sports—it’s also about how the media portrays women in their roles.

Under the banner of “Bringing Peace, Love & Music Back to the Planet,” Woodstock 50 “will give generations of fans the opportunity to join together in the festival’s foundational intent of harmony and compassion.” After delayed ticket sales, deflection, a bailing investor and a court order, we ask: is this the right way to brand utopia?

Pride Month in June is not only a celebration of how much better things have gotten in a country that once treated LGBTQ people as social pariahs. It’s also a reminder that we still have a long way to go to true equality. Two PR pros discuss the past, present and future of LGBTQ issues and how they relate to PR. This also will be the subject of a June 6 panel at the Museum of Public Relations in NY.

PRNEWS staffer Sophie Maerowitz spends her off-hours volunteering for New York City cyclist, pedestrian and public transit advocacy organization Transportation Alternatives. At the start, she figured it would be the usual rabble-rousing stuff: showing up to protests, tweeting photos while holding up signs, et al. She now realizes it’s that and much more. She offers tips from her experience at TransAlt that communicators can adapt to urge brand advocates to become involved in social issues.

Marvel is far more than a brand of comics and films. It’s also a marketing juggernaut. Thing is, Marvel understands the “less is more” approach with its audience. Since it has identified distinct and overlapping segments for each film release, Marvel leaves breadcrumbs of suggestion, which are enough for hardcore fans to pick up the slack. This creates FOMO by withholding information and letting the earned media hype train build momentum with what is ostensibly service journalism.

There’s much PR pros can learn about communicating the intricacies of AI from a story this week. It seems Amazon’s Alexa indeed is listening to our conversations. In fact, the hockey-puck-looking device has an army of 1,000 humans who listen to what it picks up in homes around the world. One lesson is that communicators need to urge brands to be transparent in their AI activities.

To better serve the community, PRNEWS parent, Access Intelligence, brought together what had been separate operating groups. With this restructuring, Diane Schwartz, the longtime leader of PRNEWS and senior vice president of the Access Intelligence Media Group, departed the company after 23 years. When she came aboard, PRNEWS was just a weekly newsletter.