Topics

Quick Study: ‘Basics’ of Communications Preferred by Consumers; Service Providers Tardy With Retention Programs

December 5th, 2011 by

â–¶ Social Media is Not All That: Brands seduced by the hype around social media risk alienating their customers, says a new report by Pitney Bowes. Marketers investing time and money in social media interaction… Continued

Quick Study: ‘Basics’ of Communications Preferred by Consumers; Service Providers Tardy With Retention Programs

December 5th, 2011 by

â–¶ Social Media is Not All That: Brands seduced by the hype around social media risk alienating their customers, says a new report by Pitney Bowes. Marketers investing time and money in social media interaction… Continued

YouTube Evolves Into a Communicator’s Medium

December 2nd, 2011 by

A new design for the popular video site means more social engagement opportunities for savvy PR pros.

Strategies for Engagement Shared at PR News’ Facebook Conference in D.C.

December 2nd, 2011 by

A wide range of social media experts offered tactics on increasing engagement, launching contests, tying social media to the bottom line and more at PR News’ Dec. 1 Facebook Conference.

How to Take an Online Conversation Offline

December 1st, 2011 by

Not all conversations between brands and their audiences should have the entire Web as an audience.

2011 PR People Awards – Media Relations Professional of the Year

November 30th, 2011 by

Alpaytac’s Kristy Finch puts her experience as a TV producer to good use in her pitches to the media.

2011 PR People Awards – CSR Leader of the Year

November 30th, 2011 by

Goodwill Industries’ Kim Zimmer considers the launch of the Donate Movement her "PR touchdown."

2011 PR People Awards – CSR Leader of the Year

November 30th, 2011 by

Goodwill Industries’ Kim Zimmer considers the launch of the Donate Movement her "PR touchdown."

2011 PR People Awards – Blogger of the Year

November 30th, 2011 by

Steve Cody’s RepMan blog takes a humorous approach to reputation issues—no surprise, considering he moonlights as a stand-up comic.

Facebook’s All Ears When It Comes to Privacy Complaints

November 30th, 2011 by

Facebook has revamped its approach to privacy issues, with more than 20 new tools and resources and two new privacy-based positions.