Instagram has grown 35% among brands in the last quarter, and is now being used by 54% of the Interbrand 100 companies.
The latest PR News poll asks—do you have violence in the workplace covered in your organization’s crisis communications?
An Allison+Partners poll of CEos, CMOs and other execs found creativity to be the top element for advancing businesses in the years ahead.
Cold Stone Creamery used its official Twitter account to handle complaints about one employee’s rogue and incendiary Facebook post about President Obama.
While most agree that Promoted Tweets and Sponsored Stories are effective, some consumers find them confusing.
Case Study: Sports Network Behemoth ESPN Takes Fans Behind the Scenes, Gets More Personal with Front Row BlogNovember 12th, 2012 by jhudson
Looking to get more fan friendly, ESPN creates a blog that puts readers in the Front Row.
To some PR pros, the prospect of receiving negative customer reviews sound daunting. But with some planning and process, reviews can move the business needle.