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PR Council Roundtable: Smarter PR Best Route for Nonprofit Success in ‘Crippled’ Economy

January 30th, 2012 by

In the realm of communications, no group has had to do more with less than nonprofit PR practitioners. Four PR Council members discuss how they cope in a down economy.

PR Council Roundtable: Smarter PR Best Route for Nonprofit Success in ‘Crippled’ Economy

January 30th, 2012 by

In the realm of communications, no group has had to do more with less than nonprofit PR practitioners. Four PR Council members discuss how they cope in a down economy.

Tip Sheet: 10 Ways to Solidify PR’s Role in Social Strategy

January 30th, 2012 by

For the PR executive, it’s not all about smart social media tactics—it’s also about becoming a strategic leader in social media within your organization.

Tip Sheet: 10 Ways to Solidify PR’s Role in Social Strategy

January 30th, 2012 by

For the PR executive, it’s not all about smart social media tactics—it’s also about becoming a strategic leader in social media within your organization.

B2B Communications: Use Integrated Approach to Engage Industry Analysts and Manage Reputation

January 30th, 2012 by

B2B PR pros discuss the changing face of analyst relations and the new techniques being used to reach these important targets.

The Accidental Agency: A Retrospective of My Life in PR

January 26th, 2012 by

Kathleen Henson reflects on her 20 years in PR and the mentors who influenced her career.

The Accidental Agency: A Retrospective of My Life in PR

January 26th, 2012 by

Kathleen Henson reflects on her 20 years in PR and the mentors who influenced her career.

One Login, Lots of Data: Google’s Simplified Privacy Policy

January 25th, 2012 by

Google has simplified its privacy policy to make for one experience across its products, helping the company better understand users’ Web tendencies.

4 Key Strategies to Effective Employee Crowdsourcing

January 25th, 2012 by

Looking for a way to boost employee engagement on the cheap? Look no further than internal crowdsourcing, but be sure to be transparent and inclusive in your approach.

PR News Poll: PR Pros to Use Texting in 2012 Campaigns

January 25th, 2012 by

PR News asked its online community whether they plan to use texting as part of their communications outreach in 2012.