Winner: RF|Binder and McGraw-Hill Education – Tablets and Devices: An Educational Frontier To support McGraw-Hill Education’s commitment to developing innovative digital education tools and take advantage of new tablets coming to market, R|F Binder used… Continued
Media Relations
2012 Platinum PR Awards: Product Launch
September 15th, 2012 by PRNEWSWinner: Cone Communications- My Underwear is Cooler Than yours: Jockey Launches Staycool Collection For the launch of Jockey International’s new Staycool Collection, Cone Communications developed a four-phase approach that included a collection launch, an… Continued
2012 Platinum PR Awards: Press Release
September 15th, 2012 by PRNEWSWinner: Southwest Airlines – Southwest Introduces New Era of Customer Comfort and Sustainability with Evolution of Cabin Interior Design For Southwest’s Evolve, its new eco- friendly, cost-efficient cabin interior, the Southwest PR team crafted a press release around three… Continued
2012 Platinum PR Awards: Online Press Room/Media Center
September 15th, 2012 by PRNEWSWinner: Synapyic Digital – Rotary International Media Center Powered by Synaptic Digital: To give journalists and other stakeholders around the world “at your fingertips” access to Rotary International materials, Synaptic Digital designed eight language- specific libraries… Continued
Beyond Grammar: 7 Essential Elements of Effective PR Writing
September 13th, 2012 by Andrew HindesThe In-House Writers’ Andrew Hindes says that while proper grammar is always a must, there are seven other essential elements of good PR writing that help make press materials clearer.
Beyond Grammar: 7 Essential Elements of Effective PR Writing
September 13th, 2012 by Andrew HindesThe In-House Writers’ Andrew Hindes says that while proper grammar is always a must, there are seven other essential elements of good PR writing that help make press materials clearer.
Make a Day Out of It: Create Your Own Campaign Milestones
August 29th, 2012 by Bill MiltenbergJack Link’s Beef Jerky and Carmichael Lynch Spong created National Jerky Day to celebrate the Jack Link’s brand—here’s how you can launch a similar event for your own brand.
Make a Day Out of It: Create Your Own Campaign Milestones
August 29th, 2012 by Bill MiltenbergJack Link’s Beef Jerky and Carmichael Lynch Spong created National Jerky Day to celebrate the Jack Link’s brand—here’s how you can launch a similar event for your own brand.
Building a Stronger Online Presence Through PR Efforts
August 28th, 2012 by Kenneth WisnefskiWebiMax founder Kenneth Wisnefski reveals how recent changes in Google’s algorithms have made public relations an even more important component of digital marketing.
Building a Stronger Online Presence Through PR Efforts
August 28th, 2012 by Kenneth WisnefskiWebiMax founder Kenneth Wisnefski reveals how recent changes in Google’s algorithms have made public relations an even more important component of digital marketing.