Stories by Chris Seymour

Winner: Sony Computer Entertainment America  – PlayStation Blog PlayStation.Blog is intended to be a PlayStation fan’s “home away from home.” PlayStation.Blog was created to increase engagement and conversations with gamers, especially the dedicated community of… Continued

Winner: USANA Health Sciences – True Health Assessment A main objective of USANA Health Sciences’ True Health Assessment app is to assess a person’s current lifestyle and offer suggestions to help them improve their overall… Continued

Winner: USANA Health Sciences USANA Health Sciences’ Social Media Team (and social media in general) played an integral role in USANA’s annual convention in 2013 as the team worked to make #USANA13 the “most social… Continued

Winner: Pirelli – Imagining the Future with You Pirelli Tire, based in Italy, produces premium tires for cars, trucks, motorcycles, and motorsports with a wide range of products designed to reach the greatest performance and… Continued

Winner: Kimco Realty Builds Industry Leadership in CSR through Corporate Blog Kimco’s blog content is fed into Kimco’s media relations strategy, fueling story ideas that have won exposure for Kimco and its thought leaders in… Continued

Winner: AT&T and FleishmanHillard – It Can Wait: The Power of a Movement Few things have become more ingrained in our everyday lives – more relevant to us all – than our smartphones. But the… Continued

Winner: Office Depot Foundation – Be The Difference. Speak Up Against Bullying! A rare opportunity was presented to the Office Depot Foundation late last spring: Office Depot announced a partnership with the phenomenally successful British… Continued

Winner: FleishmanHillard – AT&T’s It Can Wait: The Power of a Movement When does a corporate communications campaign become a social movement? When a company’s biggest competitor and rival calls to ask, “How can we… Continued

Winner: Sprint Sprint’s commitment to CSR starts at the top, with CEO Dan Hesse’s personal passion for “doing the right thing”—which he believes is not only good for the planet and its people, but also… Continued

Winner: TD Ameritrade Whether it’s helping millions of Americans plan for their financial futures or giving an hour to help someone less fortunate, TD Ameritrade is in the business of making people’s lives better. In… Continued