Archive: July 2004

While the sex discrimination lawsuit against Wal-Mart may take months — if not years — to reach a settlement, the case against the country’s largest private employer is already shaping up to have a dramatic… Continued

That PR giant Hill & Knowlton has completed its acquisition of the assets of Dome Communications. Based in Chicago, the new company will now operate as Dome H&K. Terms of the deal were not disclosed.

The international corporate communications executive search firm found that PR leaders see success primarily at three levels: individual, organizational and the group/work unit, in that order. “The ‘best’ PR executives understand and realize success at… Continued

The Counselors Academy is making the 6000-word, 13-page white paper available as a membership benefit and will charge modest surcharge to other interested parties. “Whether you work in corporate communications, for an agency, in a… Continued

Atlanta-based Sumner Rider & Associates, a public relations firm founded in 1945, has been renamed Kellen Communications to reflect the increased range and scope of the agency. In addition to PR, crisis communications and promotional… Continued

The company calls it “accountability in PR.” Silicon Valley-based Eastwick has started a new strategic services group that’ll home in on the “bottom line” for its high-tech clients. The group will connect PR programs with… Continued

In a recession-proof business like healthcare, it probably won’t hurt. Belsito & Company (New York), has launched a new consumer brand communications agency to help healthcare and consumer marketers better promote the benefits of their… Continued

It’s an election year, and it’s a Washington, D.C.-based PR firm, so when in Rome, right? Spectrum Science Public Relations, the fourth largest independently-owned healthcare- only PR firms in the country, has expanded its public… Continued

By Bruce Jeffries-Fox A recent survey from a major PR trade indicates once again that top management, including marketing executives, look to PR to play the lead role in building corporate reputation. Typically, reputation building… Continued

As PR agencies try to offset declining revenues, they’re hiking the hourly rates charged to their corporate clients. That’s one of the major conclusions in Spring Associates’ 8th annual public relations and corporate communications compensation… Continued