Check your Rolodex for outdated Red Herring contacts. The mag cut 33 people last week, or about 35 percent of its staff. The layoffs are the third round in a year and bring the total… Continued
Archive: August 2002
Microsoft Making Promises
August 12th, 2002 by PRNEWSAt a time when corporate naughtiness is punishable by a vicious onslaught of media attention, former playground bullies are putting on their best behavior. Microsoft, for example, will disclose more technical information than ever before… Continued
Free Speech for PR
August 12th, 2002 by PRNEWSThe Council of Public Relations Firms will hold a teleconference for members on Aug. 21 to discuss the impact of the Nike v. Kasky ruling for PR pros. The ruling, which made Nike’s statements in… Continued
Scrutiny of Corporate Governance Hits New High
August 12th, 2002 by PRNEWSThe media’s attention to corporate governance is at an historic high, according to new research from media analytics firm CARMA. The company analyzed 25 years of coverage in BusinessWeek, Forbes, Fortune, The Wall Street Journal,… Continued
Integrate Sales, Communications For Better Business Results
August 12th, 2002 by PRNEWSA VP of sales I once worked with frequently opened meetings with the comment, “There are two types of employees – those in sales and those who help support sales.” While many didn’t like the… Continued
Marcom Campaign Puts the ‘Mess’ Back in ‘Don’t Mess with Texas’
August 12th, 2002 by PRNEWSEveryone knows you don’t mess with Texas. In fact, that was just the problem four years ago when the 12-year-old anti-litter campaign was awarded to Tuerff-Davis EnviroMedia. The campaign moniker was so well received by… Continued
MEDIA INSIGHT: Health & Science Coverage, U.S. News & World Report
August 12th, 2002 by PRNEWS450 W 33rd Street, 11th Floor New York, NY 10001 212/716-6800 http://www.usnews.com Katie Hobson’s career path resembles that of many reporters these days. She left TheStreet.com early last year when it became clear that the… Continued
Media Moves
August 12th, 2002 by PRNEWSNational News: Alex Cambert, former senior entertainment correspondent for “Edicion Especial” on Telemundo, joins “Good Morning America” as a correspondent. She will work out of Los Angeles and report on entertainment and lifestyle topics. Call… Continued
How’d You Get That?
August 12th, 2002 by PRNEWSWhen you think major media figures, nuns aren’t typically top of mind. But the Carmelite nuns of Indianapolis are turning that notion on its head. The Roman Catholic Church faces a growing need to recruit… Continued
Tackling the NFL
August 12th, 2002 by PRNEWSUSA Today Baseball Weekly will change its name to USA Today Sports Weekly, says Publisher and Executive Editor Lee Ivory, to reflect its new coverage of the National Football League. Ivory tells USA Today that… Continued