Archive: February 2000

The Harley-Davidson Motor Co. has retained Carmichael Lynch Spong to promote its racing program…Presence EURO RSCG was hired to roll out two new Web sites, cancerfacts.com and allaboutvision.com. The firm will promote the sites domestically… Continued

Online focus groups offer a better way to tap into more minds of a targeted demographic. But first, PR pros have to get the audience into the chat room. “It’s actually easier for people to… Continued

Corporate Branding LLC hires Bill Meinel as group director of its Philadelphia office. Meinel was manager of advertising and brand communication at ARAMARK. Pondel/Wilkinson Group hires Susan Neisloss as senior counselor and Robert Jaffe as… Continued

Estee Lauder promotes Cathy O’Brien to VP of communications for several of its brands. O’Brien was executive director. PR Newswire promotes Todd Grossman to VP of strategic channels from global information distributor. Business Wire names… Continued

The Case Following a decade of negotiations with Chinese officials, Zoo Atlanta succeeded in procuring a pair of pandas last fall. UPS donated nearly $750,000 toward building the panda habitat for the zoo, and offered… Continued

S. Peter Brinch Senior Counselor, Issues Communication Unit Constellation Energy Group Baltimore, MD 410/234-6549 [email protected] How PR Found Him Spent last year of undergrad at American University (1974) in a work-study program with a large… Continued

Aside from the fact that his email pitch arrived on a nauseating lime green background with a typo in the header, master “debt eliminator” Karl Kanning crafted a well-written release from his home office in… Continued

635 Massachusetts Ave. NW Washington, D.C. 20001-3753 Telephone: 202/414-2000 http://www.npr.org There is a great deal of subject overlap among the desks at NPR. For example, both the science and the national desks handle environmental stories.… Continued

Most of the companies hit by online hackers two weeks ago made it through their crises without lasting damage by reacting in Internet time. A good thing, considering that as soon as a crisis hits,… Continued

The Win With growing competition from a wide array of physicians vying for the lucrative cosmetic surgery market, the American Society of Plastic Surgeons (ASPS) decided to launch an aggressive logo campaign that promotes the… Continued