Campaign Roll-outs

The Harley-Davidson Motor Co. has retained Carmichael Lynch Spong to promote its racing program...Presence EURO RSCG was hired to roll out two new Web sites, cancerfacts.com
and allaboutvision.com. The firm will promote the sites domestically and internationally...EV Global Motors, a company headed by Lee Iaccoca, will work with public relations firm
JMPR to promote electric-powered vehicles...The Lee Solters Co. will help the Harlem Globetrotters begin an international licensing effort...The Pfizer-sponsored Men's
Health Tune-Up for Life Mobile Screening Unit parks itself at NASCAR events and drives home the fact that men should be looking at their health as seriously as they do
their cars...The Heart Failure Society of America (HFSA) is launching a national public awareness campaign to increase recognition of life-threatening heart diseases.