Estee Lauder promotes Cathy O'Brien to VP of communications for several of its brands. O'Brien was executive director.
PR Newswire promotes Todd Grossman to VP of strategic channels from global information distributor.
Business Wire names Michael Lissauer as senior VP, marketing and business strategy, and Tom Becktold as VP, marketing.
Comcast hires Victoria Brown Glazer as VP of PR. Glazer was head of public relations for Sylvan Learning Systems, Inc.
Ford Motor Co. hires Jason Vines as VP for communications. Vines was VP of external affairs for Nissan.
Merrill Lynch hires Pam Snook as VP of global securities research & economics communication. Snook was director of communications for Standard & Poors.
Sara Lee promotes Vicki L. Pearson to senior manager, public responsibility from human resources manager.
PBS selects Pat Mitchell is its new president. Mitchell is a former CNN executive.
CIGNA Corp. appoints Mike Fernandez senior VP of communications and public affairs. Fernandez was VP of public relations at U S West.
EVineyard hires Marc Goldberg as communications director. Goldberg was a marketing professor at Portland State University.
Playboy.com hires Laura Sigman as manager of public relations and publicity. Sigman was national communication manager for Kaplan Educational Centers in New
York.
