Archive: January 1998

New Workshop Designed To Alleviate Your Crisis Concerns PR NEWS Seminarsc is hosting a one-day Advanced Crisis Management Workshop on Feb. 17 at the Sheraton Washington in D.C. More than 15 industry leaders will offer… Continued

Communicators are more frequently testing the role of community relations – which has historically taken a back seat to high-profile PR such as media and investor relations – as not only an image booster but… Continued

Whatever!?! Letter From Disney’s Eisner: Worthy of ‘War and Peace’ Honor Perhaps Walt Disney [DIS] CEO Michael Eisner thought readers would be armed with hankies, but we found his letter for the company’s annual report… Continued

Maximizing executive speaking engagements is becoming more of a proactive exercise in strategic planning than cherry-picking the plum invitations from organizations that have sought out your CEO or top executives. For targeted executive exposure, this… Continued

It’s occurred to many companies recently that placing their products into schools is a great way to promote visibility of their product and develop brand loyalty among teachers and kids. It’s also an excellent way… Continued

Jan. 13: "Workshop: When You Are The Spokesman," Public Relations Society of America – National Capital Chapter, Capitol Hilton, Washington, D.C., 703/691-9212, http://www.prsa.org. Jan. 13-15: "The 1998 Summit on Linking Career Development with the New… Continued

On the IR Front Financials – Not Technology – Tops Corp. Comms. Concerns Corporate financial health will be the reigning concern for corporate communicators in the next several years, with issues as pressing as corporate… Continued

Canadian Broadcast Corp. CBC Network TV News: P.O. Box 500, Station A, Toronto, Ontario, Canada M5W1E6 Editor’s Note: Everyday, Canadian Broadcast Corp. TV is the source of news for millions across the globe and because… Continued

We’re sure that when left alone in their corporate chambers, CEOs have to attach some professional analyses to how their leadership and reputation-management skills stack up – after all, no one’s perfect, right? So to… Continued

PR NEWS Seminarsc is hosting a one-day Advanced Crisis Management Workshop on Feb. 17 at the Sheraton Washington in D.C. More than 15 industry leaders will offer tips and tactics on preparing for a crisis,… Continued