Archive: January 1998

WASHINGTON, D.C.- A new survey recently confirmed that the media is the primary source for health and medical information for many consumers and found that one in three Americans crave more information. Given this growing… Continued

The Hot Issue Could Be a Cold Shoulder From the Public Rick Wade, senior VP for communications at the American Hospital Association, 202/626-2339 Expect to see healthcare issues in the public spotlight – in the… Continued

The Washington Post 1150 15th Street, N.W. Washington, D.C. 20071-0002 Editor’s note: For a top daily that cranks out some of the country’s most respected and widely read health and medical news, Washington Post editors… Continued

We are now accepting entries for our second annual Healthcare PR & Marketing News contest for the best PR and marketing campaigns of 1997. If you’ve got a campaign that exceeded its goals and wowed… Continued

To secure its state funding of $19 million, the Robert C. Byrd Health Sciences Center in Morgantown, W.Va., went full speed ahead with its communications plan to become the health information leader for the state… Continued

Jan. 6: "Lobbying Clinic On State And Local Governments," Public Affairs Council, ANA Hotel, Washington, D.C., 202/872-1790; http://www.pac.org. Jan. 6-9: "Introduction to Investor Relations," National Investor Relations Institute, Loews Hotel, Santa Monica, Calif., 703/506-3570, http://www.niri.org.… Continued

New Title? Not Necessarily: More Bang for the Buck Executives’ Greatest Anxieties About Job Security 1997 1991 1989 Loss of job due to acquisition or merger 51% 45% 54% Burnout 24% 12% 25% Being fired… Continued

Phillips Business Information, Inc. 1201 Seven Locks Road, Potomac, Md. 20854; 301/340-7788 Editor’s Note: Multimedia Week , also a sister publication of PR NEWS, has a proclivity for insider-track-styled news. It’s an eight-page weekly that… Continued

Phillips Business Information, Inc. 1201 Seven Locks Road, Potomac, Md. 20854; 301/340-7788 Editor’s Note: CableFAX Daily, a sister publication of PR NEWS, has a reputation in the cable industry for sniffing out breaking news and… Continued

Leaders in U.S. Sponsorship for 1997 $140 million-$145 million: Philip Morris Cos. – its companies Kraft Foods, Inc. and Miller Brewing Co. accounted for the increase in spending; $130 million-$135 million: Anheuser-Busch Cos., which signed… Continued