Virus Communication at U of Oregon: Consistent with Reasonable Repetition

[Editor’s Note:This article is a collaboration between PRNEWS and the Institute for PR. Juan-Carlos Molleda, Edwin L. Artzt dean and professor at the University of Oregon School of Journalism and Communication, relates lessons he’s learned during the pandemic.]

Juan-Carlos Molleda, Dean/Professor, University of Oregon School of Communication

In February, the University of Oregon activated an emergency preparedness plan to address the COVID-19 outbreak. Despite having a plan, our president noted: “We’re going to come out of this situation different than when we went in, and we’re going to make mistakes.


Access to all Crisis Insider articles, monthly reports and valuable blueprints for crisis management.


Per Month Lowest Price


Best Value!

Unlimited access to all Premium and Crisis Insider articles and monthly reports.

First Year Offer


Per Month


Unlimited access to all Premium digital intelligence, 10-year web archive and monthly reports.

Save $140 With Annual Subscription


Per Month