Everyone is using Instagram, including a band from Mexico City that created a four-minute music video using Instagrammed photos. But do you need to use it?
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Do You Need to Deploy Instagram for PR? Answer These Four Questions to Find Out
November 30th, 2012 by Scott Van CampCan Cause Communications Translate Into Sales? We’ll Find Out
November 30th, 2012 by PR News StaffCone Communications study says cause marketing has moved from a “nice to do” to a “must do.”
PR’s Role in Fiscal Cliff Negotiations: Good or Bad?
November 29th, 2012 by Scott Van CampIs President Obama’s PR strategy a cynical ploy or smart politics?
4 Lessons Learned From the BBC’s Crisis Double-Whammy
November 29th, 2012 by Scott Van CampWhen a crisis hits, it’s critical for an organization to circle the wagons and limit distractions that can cause a second crisis.
2012 Top Places to Work in PR: Regeneron Pharmaceuticals Inc.
November 29th, 2012 by PRNEWSRegeneron Pharmaceuticals Inc. The six-person corporate communications team manages internal and external communications for this growing company, including communication at three separate Regeneron sites and for nearly 100 field-based employees. The company has tripled in… Continued
2012 Top Places to Work in PR: Discovery Communications
November 29th, 2012 by PRNEWSDiscovery Communications Discovery offers a formalized communication vehicle between employees and managers via its Global Performance Management System (GPS). GPS creates a partnership between the employee and his or her manager where each party shares… Continued
2012 Rising Stars of PR: Jessica Williamsen
November 29th, 2012 by PRNEWSJessica Williamsen PR Manager, Cisco Jessica Williamsen is a bright young star on veteran PR team at a company that is in the Fortune 100 and is its industry’s top bellwether. She helps lead and manage… Continued
2012 Rising Stars of PR: Naomi Borno
November 29th, 2012 by PRNEWSNaomi Borno Senior Account Executive MSL New York Naomi Borno works primarily on the Compass Media Team at MSL and is a media relations superstar. She is working to expand P&G’s footprint in the multicultural… Continued
Getting Tense: Understanding Past, Present and Future
November 28th, 2012 by Scott Van CampUnderstanding and using correct grammar is a surefire way to get your point across in all PR content.
HP: Playing the Blame Game is All That’s Left
November 27th, 2012 by Scott Van CampHP’s fall from tech grace continues as it takes an $8.8 billion write-down on Autonomy, a company it bought in 2011. As accusations fly, HP is in desperate communications mode: Putting the onus on others.