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Nissan Drives the PR Pack When it Comes to Community Relations For any major corporation netting in the millions of dollars in revenue every year, allotting six figures for a PR campaign might seem like… Continued

Executive recruiters report that female PR executives are making 90 cents on the dollar when compared to men’s salaries. In a 1996 survey released by PRSA, however, those numbers were much lower. (Weighted Base) Median… Continued

Crises: From Sagging Stocks To Environmental Woes Concerns raised by companies analyzing indicate how varied the view of the contemporary crisis is, according to a just-released segment of the "Corporate Communications Benchmark 1997." The study… Continued

450 W. 33rd Street New York, N.Y. 10001-2681; 212/210-1585 Editor’s Note: Forgive the New York stereotype, but we expected these New York newshounds to be a little more on the aloof side and we were… Continued

The Dec 15 Image Patrol column may have given the impression that Fleishman-Hillard (Levi Strauss’s main PR firm) handled the PR surrounding the layoff. It was in fact Kamer Singer and Associates.

A recently released survey by the Women in Cable & Telecommunications Foundation and Cablevision revealed that the average salary for men is $136,804 and $121,817 for women (among senior officers of companies). Kansas State, a… Continued

It’s become apparent that how companies will ultimately fare in the wake of a crisis won’t be in how good they are at quick fixes but how skilled they were at preventing mishaps as well… Continued

I’m willing to bet my next sound bite, that if you’re in the business of corporate communications, chances are you’ll have to announce a layoff some time in your career. During one week last November,… Continued

Casual day in the workplace can be a weekly or monthly luxury, but for the Lee Apparel Company and its agency Barkley & Evergreen Public Relations (BEPR), the ritual was used as the cause marketing… Continued

From the Top Down Exec Moves at Chrysler Include Changes on PR Side Recent shifts in Chrysler Corp.’s executive tiers – including the much-awaited announcement of new President Thomas Stallkamp – have resulted in some… Continued