Social Media & SEO

Measurement Hall of Fame inductee Katie Paine looks back at her beginnings in PR measurement and ahead at the impact of social media on standards.

Just four months after the launch of Vine, nearly a majority of PR pros are now using the video-sharing platform.

A press release headline is often where the first impression is made on journalists and readers.

Watch the audience’s Vine videos from PR News’ Social Media Icon Awards on April 17 in New York City.

More than 200 seasoned communications professionals gathered at New York’s Grand Hyatt to advance their skills in using Facebook, Twitter, Pinterest and other social channels on behalf of their organizations.

  [wowslider id=”11″]   SOCIAL MEDIA ICON AWARDS 2013 PR News on Wednesday celebrated social media in public relations during PR News' Social Media Icon Awards Luncheon at the Grand Hyatt in New York City.… Continued

Winner: Academy of Country Music – 2012 ACM Awards In lieu of a traditional press conference, the Academy of Country Music hosted in 2012 the first-ever digital press conference for an awards show nomination slate—on… Continued

Winner: United Nations Foundation – #RioPlusSocial Following the success of the annual Social Good Summit held in New York City during the high-level sessions of the UN General Assembly, the United Nations Foundation wanted to… Continued

Winner: #GivingTuesday Communications Team – #Giving Tuesday The objective of the #GivingTuesday movement was to boost philanthropy during the annual giving season. Coming on the heels of the country's biggest shopping days, Black Friday and… Continued

Winner: Roush Fenway Racing – RFR Google+ Drive Roush Fenway Racing was a pioneer on Google+ by NASCAR and sports teams' standards. To redefine and expand the fan experience beyond the racetrack, engage directly with… Continued