This month’s data roundup takes a look at ESG communications, brand trust and the impact of AI on writers as well as consumers.
Reputation


PR Roundup: Fox News Settles, MillerKnoll CEO Apologizes, FTC to Revise Green Guides
April 20th, 2023 by Nicole SchumanThis week’s PR roundup considers how some pre-planning for Fox News, MillerKnoll and the FTC could benefit crisis outcomes.

American Egg Board Discusses Its PR Priorities, Including Current Egg Prices
April 10th, 2023 by Erika BradburyTo celebrate today’s (April 10) White House Easter Egg Roll, we caught up with the American Egg Board’s new vice president, marketing and communications.

How to Manage Brand Reputation in Light of AI-Fueled Misinformation
April 5th, 2023 by Dave FleetThe rise of generative AI tools presents a significant challenge in the fight against misinformation and reputation management. Here’s what companies can do to prepare.

Why Public Affairs and Corporate Communications Can No Longer be Siloed
March 30th, 2023 by Erika BradburyWe spoke with Elizabeth Northrup of ROKK Solutions about the extension of public affairs throughout communications and the importance of understanding bipartisan audiences in both internal and external responses to societal issues.

Sophia Marshall of Comcast Shares Internal Communications Strategies During Crisis
March 22nd, 2023 by Tai NicholsIn this brief Q&A, we caught up with Sophia Marshall, SVP of Communications, Comcast to discuss internal and external communications during a crisis.

How Your Brand’s Digital Accessibility Can Impact its Reputation
March 14th, 2023 by Tai NicholsIn this brief Q&A, we caught up with Matisse Hamel-Nelis, VP of Communications, AbleDocs to discuss how a brand’s digital accessibility can impact its reputation.

PR Roundup: Adidas Considers Product, Walgreens Faces Backlash and International Women’s Day Passes
March 9th, 2023 by Erika BradburyThis week, we take a look at how some major company news can impact brand reputation. Plus, were this year’s campaigns for International Women’s Day a hit or miss?

PR Roundup: TikTok Screen Time, Dilbert Done, Eli Lilly’s Reputation
March 2nd, 2023 by Nicole SchumanCompanies made a lot of moves this week to impact their audiences and users in a positive way. PRNEWS took a look at several launches and announcements made this week by TikTok, the publishing industry and Eli Lilly, hoping to improve the lives of those impacted.

Three Ethical Obligations at the Heart of PR
February 22nd, 2023 by Nicole Rodrigues, NRPR GroupEstablishing ethical values early in your career as a PR pro and re-visiting them periodically provides a framework for how you act during your years as a communicator.