Though some progress has been made in the way brands incorporate DEI, our author outlines three actions that remain crucial today in driving real inclusion.
Topics
Communications Lessons from the Barbieverse
July 24th, 2023 by Kayla HannemannChances are you’ve seen one of the countless activations promoting Greta Gerwig’s movie, “Barbie.” So, what can communicators learn from this awe-inspiring work and how can it help your brand?
Responding When a Third Party’s Crisis Impacts Your Org
July 24th, 2023 by Andrew MoyerAlmost every company has been there: a partner, otherwise completely unknown to your end consumer, plays a critical role in the trust, reputation and relationship cultivated with that client or customer. But what happens when that unseen, and most likely unfamiliar, third party entity faces its own crisis that precludes it from meeting the expectations of your stakeholders?
Effective B-Roll Footage Strategies for Brands
July 20th, 2023 by Tai NicholsB-roll reinforces a brand’s identity and helps tell compelling stories. Our experts share insights on using B-roll in PR campaigns.
Top Tips: Evaluating Social Media Platforms (Like Threads) for Accessibility
July 20th, 2023 by Nicole SchumanOne of the biggest issues with the Threads platform is its failure to prioritize accessibility and provide all users with a seamless experience.
Communications, AI and The Role of Ethics
July 19th, 2023 by Peter ProdromouCommunicators should be focused on advising clients and leaders on developing codes of conduct to govern their own work and to effectively communicate these guidelines to key stakeholders, from employees, to customers, to market makers.
[VIDEO] PRNEWS Live Discusses PR and Litigation Communications
July 19th, 2023 by Nicole SchumanJosh Galper, Partner and Co-Founder at Trident DMG joined PRNEWS to discuss litigation, PR and communication strategies before, during and after a crisis.
Why Companies Must Foster Inclusion for People with Disabilities
July 18th, 2023 by Tina McCorkindaleResults from a recent IPR study indicate much-needed areas of improvement for addressing disabilities in the workforce.
Women’s World Cup Impact: Local Women’s Sports Sponsorships Communicate Brand Message
July 18th, 2023 by Amy MoritzInvesting in women’s sports, like the World Cup, is no longer seen as something nice to do, but a smart strategy if done with intention.
Encouraging Mentorship Across Generations
July 17th, 2023 by Erika BradburyIn a virtual roundtable, PRNEWS spoke with three of this year’s Top Women in PR honorees about mentorship, sponsorship and why it’s important to be comfortable being uncomfortable.